Mental health, co-designed

Kooth partners with young people to create Soluna, a mental health resource for California youth.

How to co-design better schools

A new toolkit supports school communities in putting equity first.

Charting a bold educational future through joy

Ascend Public Charter Schools designs a “grown-up” vision for its young educational network.

IDEO Session : The power of AI

6 opportunities for digital health in 2025

And why human-centered design is crucial to solving for them.

She knows best

A major athleisure brand passes the mic so women can define community for themselves.

A game-changing approach to sleep for athletes

Helping Rise Science, a sleep analytics startup, optimize its customer experience and scale the business.

Make fashion more sustainable with emerging tech

And add value to the brand, too.

Rethinking the food bank

A crucial resource reconsiders everything to design more dignity into its digital tools.

Redesigning retail for the next generation

Community is the future of brand-building. Participation is the future of retail.

The 3 Mindsets of Great Interaction Designers

These tools are just as important as a good portfolio or the ability to code

How to build a great emerging tech product

Getting the technology right is only half of it.

Co-designing with youth is crucial for digital thriving

And other lessons from a youth advocate for informed social media use.

A better way to teach writing, with AI

Ethiqly empowers time-strapped teachers to provide feedback at scale.

Methods for defining your organization's purpose

Get out of your head and embrace your heart with these 3 activities.

Preparing New Yorkers for future flooding

Helping homeowners understand how to protect their future amid shifting flood zone policy and climate change.

8 Exciting Design Research Trends

It's less what you learn, and more how you learn it

Putting purpose into action

Tips on turning the corner from purpose to strategy.

4 Ways to Work Together When We Can’t Be Together

How we’re adapting for an age where digital collaboration is the norm

5 truths about the changing health landscape

What we heard on the ground at HLTH ‘24.

How game design can help us reshape life online

Three principles for designing better, more inclusive, people-first digital spaces.

How We Did It: Project Edison

A dynamic lighting installation captures the spirit of Silicon Valley

Letting go of ego helped this designer create a transformational brand

Luca talks with IDEO about his time at D-Ford.

To improve the NHS, we must look beyond it

4 ways design can help unburden the service that means so much to us.

Ditching male defaults

A guide to making finance work better for women, particularly the most underserved.

In the age of AI, human-centered design is crucial

David Kelley and Derek Robson on lessons for building the future.

AI is already reshaping healthcare

Here are the key applications that are leading the way.

Can digital therapeutics revolutionize medicine?

How technology will take treatment beyond pills and procedures

Design Services

Design Kit: The Human-Centered Design Toolkit

In 2009, IDEO designed and launched the HCD Toolkit, a first-of-its-kind book that laid out how and why human-centered design can impact the social sector. In short order, a community of designers, entrepreneurs, and social sector innovators embraced it, buying and downloading over 150,000 copies.

Change By Design

Tim Brown, CEO of IDEO, shows how the techniques and strategies of design belong at every level of business.

Future by design

IDEO - Human-centered design

Design Lover’s Gift Guide

Something for the Helvetican on your list

IDEO : Human-centered design

We envision new businesses and brands, and we design the experiences and capabilities that bring them to life.

IDEO: Design for Health

Design Thinking for Libraries

Design Thinking for Libraries is an approach to improving libraries through creative problem-solving.

5 quick org design tips

Lessons in organization design (from a product designer!)

Color by Design (CxD) fellowship

Opening doors to design careers for college students of color.

How Chatbots are Changing Design

Chatbots can help us learn what people need when prototyping products and services

Could AI Replace Design Researchers?

Our look at the future of communication with London’s Design Museum

Quick + Dirty Design Tips: InDesign

Bite-sized tool tutorials from the pros

The changing face of design

Celebrating and reflecting on 20 years of IDEO's innovation practice in China.

Thoughtless Acts: Design Your Breakfast

Thoughtless Acts: Design Your Breakfast. The intuitive ways we adapt and react to things in our environments

A design partnership that changed electronics

An influential and award-winning long-term collaboration between Samsung and IDEO.

The 4 “Love Languages” of Design

Techniques to ensure your audience will fall in love with your idea

Love Notes to Our Design Heroes

In which we give our hearts away to Maira, Bucky, Syd, Marcel, and more

Inviting Algorithms to the Design Team

How a graphic designer, a data scientist, and an algorithm teamed up to create an art exhibit

The business case for responsible design

From Gen Z customers to impending regulation, 5 reasons it’s a critical part of the work.

How to design rewarding loyalty programs

Turn them into a game customers love playing.

Welcoming Bots to the Design Team

How automation helped us dig into our data (and add magic to our prototypes)

Design Thinking in Harvard Business Review

Tim Brown writes about how thinking like a designer can transform the way we do business.

Quick + Dirty Design Tips: After Effects

If you're looking for help with After Effects, today's your lucky day

What org design actually looks like

Follow an IDEO organization designer through a day of collaboration, synthesis, and making

Transforming sick days with play

Playhouse MD brings comfort, connection, and a little joy to pediatric care.

Design like you can hear the page

Tools of visual storytelling: Music and Calligraphy

Perspectives, Practices, and Resources for Design Thinking

At IDEO, we’re often asked to share what we know about design thinking. We’ve developed designthinking.ideo.com in response to that request.

How a Kid's Perspective Improves Design Research

Lessons from IDEO New York's Quinntern

3 Design Lessons From a Dream Hotel

What I learned about hospitality from SingleThread Farms

7 ways to design an unforgettable event

How to engage your guests beyond the panel