The country’s largest jurisdiction creates a more accessible voting experience.
Four principles for creating better jobs.
Designing a digital platform prototype for Californians to sign up for health insurance.
“Sketch synthesis” is a way to make sense of research data and share that sense with others
Renowned cycling brand Fizik expands its offerings with a line of helmets.
IDEO champions Diversity, Equity, Inclusion, & Belonging. Discover our DEIB strategies to build inclusive cultures & drive innovation. Learn more.
Mike Peng of IDEO Tokyo should really be a tour guide
A human-centered approach to the next generation of AI.
How to one designer used public data to create an interactive map of San Francisco tennis courts
Don't let technology stop you from getting your hands dirty
Tools of visual storytelling: Music and Calligraphy
Unlock AI's potential with IDEO. Discover human-centered AI strategies to transform your business. Explore our insights and services today.
A more humane healthcare system starts with understanding human needs
Designing digital tools and brand concepts for Umpqua Bank.
Exercises to help your team creatively (and remotely) converge
A new collection of guide books to help us peer into the collective future.
The state of Georgia proves it can be done
If you like rainbows, cats, and textiles, you'll love Cassandra Joy Fountaine
Passion projects help us stay inspired, push our edges, and bring new ways of thinking to our day jobs
More than ever, global voices can find scale and influence.
Frisco, Texas, imagines an ambitious city park for an evolving community.
The Cornell Lab of Ornithology unites as “One Lab,” galvanizing a conservation movement.
Meow Wolf's mysterious, larger-than-life work dots New Mexico's desert—with more coming soon
3 tips for embedding it in your company’s DNA.
This is the moment for businesses to redefine what it means to win
The transformative power of designing for friction.
A lively new brand reenergizes a STEM learning institution.
A sense of belonging can be cultivated, if you know how
What we heard on the ground at HLTH ‘24.
No biggie, just creating the experiences of tomorrow
SF MOMA curator Jennifer Dunlop Fletcher puts the world of design on display
I lead change and strategy programmes at the heart of large organisations, helping leaders cultivate teams that transform their businesses at scale.
Through writing, speaking and advising I try to champion the interdisciplinary, multi-faceted nature of design.
3 principles to design AI creative tools Gen Zs will actually want to use.
Imagination is making an impact, but what could intentional match-making unlock?
Advice from some of our most creative partners and admired leaders.
Use these 4 steps to keep data scientists involved throughout the design process
Updating the principles that guide our work.
How envisioning tomorrow creates opportunities for today.
The current structure for leading companies may no longer be sustainable.
Making art out of mistakes
Follow an IDEO organization designer through a day of collaboration, synthesis, and making
4 tips for integrating your software developers into the design process
Making the airport feel like home
Because warm-ups are so much more than awkward icebreakers
When the pandemic hit, teachers were faced with an impossible challenge.
What Ina Xi learned while making graphic novels
How companies are transforming to meet the future.
Emotional engagement is vital to making it actionable and relatable.
How an IDEOer is exploring gastrodiplomacy through zine-making.
How this technology is like making chili—sort of
Climate change you can taste, with DataWagashi.
How one designer creates collage portraits to celebrate friends
Collaborate with IDEO to create a robust, human-centered emerging technology and AI strategy, not a short-term tech add-on.
5 prototypes that help us envision the tools & technologies of the future
Resource independence is becoming the ultimate strategic advantage in an unpredictable world.
Do unusual times make for unusual dreams?
Making customer interactions fast and easy—without requiring any new hardware.
Making the holidays great again, one handmade sous vide at a time.
From talking jeans to Nature boardrooms, we’re stretching to meet the future.