.svg)
Home / Design services / Case studies
Planes, supply chains, and automobiles
From supersonic jets to packaging and supply chains to innovation engines for America's most famous car company, we've worked in just about every category, all over the world.
“Human-centric design works. We conceived the F-150 Lightning as a cross-functional team. It helped us create the best solutions. We may not have found the Mega Power Frunk and bi-directional power without it, and we probably wouldn't have had the tenacity required to deliver it.”
Darren Palmer
Vice President of Global EV Programs, Ford Motor Company
Vice President of Global EV Programs, Ford Motor Company
Featured work
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Designing a Top-Selling Hard Drive
Through a long-term collaboration, Western Digital and IDEO have created one of the world’s best-selling hard drives
WESTERN DIGITAL
Strategic Futures
Consumer Products & Retail
Technology
Designing a City Emergency Plan
Helping cities prepare for emergencies with a resourceful toolkit
THE SAN FRANCISCO DEPARTMENT OF EMERGENCY MANAGEMENT
Strategic Futures
Breakthrough Products
Public Sector
Designing a Global Plan for Disaster Response
Creating a network that connects veterans across continents
TEAM RUBICON
Creative Capabilities
Breakthrough Products
Public Sector
Health
Designing New Products Based On Cultural Beliefs
Helping a Chinese manufacturer become a part of healthy living
MIDEA
Creative Capabilities
Breakthrough Products
Consumer Products & Retail
Health
Customer-Friendly Utility Bills
Improving how low-income customers manage their bills
CONSUMERS ENERGY
Strategic Futures
Breakthrough Products
Public Sector
Creating the First Usable Mouse
IDEO designs the original mouse for Apple
APPLE
Strategic Futures
Technology
Building a New Venture to Restore Trust in China’s Food System
Launching a new restaurant and retail venture that connects food from seed to table
HUNTER GATHERER
Strategic Futures
Breakthrough Products
Food
Changing the Way Biotech Innovates
Building a culture of user-centered innovation in the name of science
LIFE TECHNOLOGIES
Creative Capabilities
Breakthrough Products
Health
Technology
No items found.
If you’d rather just chat than scroll through our site, we’d love to hear from you.
Feel free to include any details or anecdotes about what brought you here today, it will help make sure we get you connected to the best person right away.