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For over 40 years, IDEO has partnered with organizations to design human solutions that people love.
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![Children with their moms sitting on the floor playing with toys and bean bag chairs](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6541597556ce3f831478978b_643f0b0a7bcd795b4afcc7bb_IKOU_Hero_Image.jpeg)
IKOU
Giving Every Kid the Freedom to Roam
Focusing on kids with disabilities to make a chair that works for all families.
7/20/2022
Strategic Futures
Breakthrough Products
![New packaging solution](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/65415971e0026e92f8d73525_643f0b0a7bcd792e81fcc827_62df97cb4b787c20689332fe_H_M_Hero_Image.webp)
H&M
A Fashion Giant Ditches Plastic Packaging
How tangible designs weave together sustainability and growth.
7/20/2022
Strategic Futures
Creative Capabilities
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b916f4fb7e8d1e0e0247_64df82378abd255d079e0768_64ca79ff972015b84372f163_1654128657-amex_payitplanit_1.webp)
AMERICAN EXPRESS
How a $4000 Vet Bill Sparked Innovation at American Express
More payment control and flexibility for American Express members.
9/25/2020
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6501e17b507eeeaff049c4d2_1657491720-times_header_nico.jpeg)
NEWS UK
The Bold Publishing Strategy That Turned a Traditional Newspaper Into a Digital Leader
Bucking the trend of round-the-clock digital publishing.
9/11/2020
Breakthrough Products
Creative Capabilities
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b9025f6ee5d07b17d88d_64df822cda350af1833ec3dc_64cd7689ba2f8c4a1d3a6a5c_1654128802-verathon_or_header.webp)
VERATHON MEDICAL
An Improved Airway Intubation System That Helps Physicians Save More Lives
5/19/2020
Strategic Futures
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b925a58aa9bbd84267fc_64df823e29b42e62f510351e_64cd4da4a83154eeb897f50c_1654128843-nwh_01.webp)
NEWTON-WELLESLEY HOSPITAL
Transforming a Community Hospital From the Inside Out
Designing for caregivers to create world-class care for patients.
5/7/2020
Creative Capabilities
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6501e17b507eeeaff049cb59_64df82353f9d19e8ad10bf8a_64cd3ced00081cedd6d24672_1654128984-msi_header_sciencestorms-vortex_238.webp)
MUSEUM OF SCIENCE AND INDUSTRY CHICAGO
Helping a Historic Museum Prepare for the Future
2/13/2020
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b92561f3e940faf6a5b6_64df823e214dc17b53139b3a_64cd717fd96dee4c1752d090_1654129082-tcm_1.webp)
TOKYO COLLEGE OF MUSIC
Transforming a Historic Music College into a Collaborative Learning Platform
A new campus concept and student experience for Tokyo College of Music.
11/22/2019
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b909d07805a8bb56b0b6_64df82318ccc30bf92b676c3_64cac79a8dc3c00857a7d9cc_1654129191-georgia_header.webp)
DIGITAL SERVICES GEORGIA
Designing a Modern Digital Platform for the Constituents of Georgia
11/18/2019
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b8fe670da6bf2c5bfaf5_64df822bce4bebb0c06395b9_64ca811159a3b8d7344bceb5_1654129258-casestudy_ascenciaabound_head1.webp)
ASCENSIA DIABETES CARE
A Holistic Human-Centered Approach to Managing Diabetes Care
11/14/2019
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b906b85527d1713b3a9f_64df822f200a0e03c45ee409_64cd76df249ed517f8c069dd_1654129392-verizon_header_test_3.webp)
VERIZON
Creating an Out-of-This-World STEM Learning Experience
11/8/2019
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b8ff5daec2998346d2e3_64df822b177479386db0a826_64cd6dd040189ec2f5d8b024_1654129449-jmsmuckers_cs_header.webp)
THE J.M. SMUCKER COMPANY
A Leading Food Company’s Human-Centered Transformation Spurs Rapid Growth
9/25/2019
Strategic Futures
Creative Capabilities
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b903e67f16494841c60b_64df822d8b62810ad66c2a76_64caca8ce4967d5fd3942bf2_1654129513-dosa_by_dosa_header_190701_230927.webp)
DOSA
Beyond Naan: Creating a Fresh and Modern Take on the Indian Culinary Experience
9/20/2019
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b91ef75323db9648d4fe_64df823bd092de121c70668b_64cd4f38aef2421d3f658d34_1654129568-fudoloop_header.webp)
NIPPON JIMUKI CO. LTD.
Revitalizing Japan’s Food Industry Through Design and Software
7/26/2019
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b90bf4c05b4f52024470_64df8231d554afda7be23276_64cbff133475bf6febd79dd6_1654129616-jreast-header_190429_144651.webp)
JR EAST
Designing a New Digital Experience for a World-Renowned Japanese Railway
6/6/2019
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b90522776a54f559e257_64df822fcf47add9bba73d4a_64ca9bd30036f65d70d9d868_1654129696-rightrice_productheader-2_190318_133436.webp)
BETTERER FOODS (RIGHTRICE)
Building a Brand for a New, More Nutritious Rice
6/4/2019
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b917cff3e795247671ee_64df8237d092de121c7060c5_64cd71d2fa8c9c1a7255673b_1657648858-lead-a-ceative-china.webp)
TSINGHUA UNIVERSITY
How Creative Leadership Can Transform Companies and Society
4/19/2019
Creative Capabilities
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b9111e81f7b546e6c768_64df82346f095d86596b5ef1_64ca98e887eb181f32c09fb2_1654129764-bayer_hero_1.webp)
BAYER CROP SCIENCE
Equipping Agricultural Retailers to Empower Rural Farmers in China
4/17/2019
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b9152d15f19bb5abcb36_64df8236cf6593342067bd9b_64cd7761567dea214b90054b_1654129808-vivo_2nd_floor_190416_144907.webp)
VIVO
Helping a Technology Brand Connect with China’s Young Consumer
4/17/2019
Creative Capabilities
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b90e775d7b3368a7b702_64df82321224ac1c0f94dfba_64ca82632fc311e69ade16a3_1654129842-next_one_1.webp)
ASCENSIA DIABETES CARE
Designing the Connected Future of Diabetes Management
4/10/2019
Creative Capabilities
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b90ea58aa9bbd842454f_64df8232221c89e558e22b3a_64cbfe29326abd08c390d531_1654129883-jaxa_cover_cs%252520(1).webp)
JAXA
Designing the City Skies of Tomorrow
3/14/2019
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b91b7de1f925c5de8646_64df823aebb04335b1305e95_64cada8c3f1eddcefda18bb5_1654129934-gf_pic_181113_141810.webp)
GEORG FISCHER
Preparing an Industrial Leader for the Digital Future
1/28/2019
Creative Capabilities
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b91e64815d68a72ca659_64df823b1bbf90309de68829_64cbf818a82f8095889393f5_1654129964-avid_hotels_header_181026_161431.webp)
INTERCONTINENTAL HOTELS GROUP
Reimagining Everyday Travel for America and Beyond
12/18/2018
Strategic Futures
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b92175f0d62a73a256c6_64df823c0a1fb4d1f62d3f62_64cd496daef2421d3f6237c1_1654130188-nyclu_header_blur_181106_125630.webp)
NEW YORK CIVIL LIBERTIES UNION
Sparking a Conversation Around Policing in NYC
The NYCLU activates a city-wide, nontraditional campaign centered on listening.
11/14/2018
Creative Capabilities
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b90fa9ebb50f27326780_64df8233cc50773e8568b7ad_64cd7a548b62b8df794615de_1654130242-zalando_header_test_2.webp)
ZALANDO
Driving Growth at Europe’s Largest Online Fashion Retailer
10/30/2018
Creative Capabilities
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b90822776a54f559e3bd_64df82306db8eb044008b824_64cd3f93aec0eda1b37a7391_1654130274-narvar_header_3.webp)
NARVAR
Defining Values to Set the Stage for Future Growth
9/7/2018
Creative Capabilities
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b90c1eabd25d002027a6_64df82326db8eb044008b986_64cd6728b898c0bd53fcad4e_1654130305-simplisafebasestationcloud2.webp)
SIMPLISAFE
Designing for Peace of Mind with a Leader in Home Security
8/30/2018
Strategic Futures
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b91ea4c4dc45ba694207_64df823c214dc17b531397ee_64caa42744dcea3a7d00f23d_1654130361-bowdoin_college_header_2.webp)
BOWDOIN COLLEGE
Rethinking College Admissions
Designing a more efficient and inclusive way to read applications.
8/13/2018
Creative Capabilities
Breakthrough Products
![](https://cdn.prod.website-files.com/6501e17b507eeeaff049b022/6543b91ecbaf4a4d0deb83ef_64df823b177479386db0b3ad_64cd68d42028d1e68da98b58_1654130405-swarovski_header_comp_2.webp)
SWAROVSKI
Reinventing the Chandelier
7/18/2018
Strategic Futures