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Planes, supply chains, and automobiles
From supersonic jets to packaging and supply chains to innovation engines for America's most famous car company, we've worked in just about every category, all over the world.
“Human-centric design works. We conceived the F-150 Lightning as a cross-functional team. It helped us create the best solutions. We may not have found the Mega Power Frunk and bi-directional power without it, and we probably wouldn't have had the tenacity required to deliver it.”
Darren Palmer
Vice President of Global EV Programs, Ford Motor Company
Vice President of Global EV Programs, Ford Motor Company
Featured work
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Bringing Beloved Children's Characters to a New Platform
Sesame Street iPhone apps for Sesame Workshop
SESAME WORKSHOP
Strategic Futures
Play
Media & Entertainment


Nurturing a creative culture
How writing a book about our shared values helped articulate what it means to be successful at IDEO.
IDEO
Creative Capabilities
Breakthrough Products
Learning & Work


The future guest experience
Designing new guest and employee journeys that deliver on the promise of an iconic brand.
Kate Spade NewYork
Strategic Futures
Breakthrough Products
Consumer Products & Retail


Two kinds of athletes, one strong brand
Designing a brand that served both elite athletes and everyday fitness enthusiasts.
Athletes' Performance
Strategic Futures
Breakthrough Products
Media & Entertainment


Making sure a bank stays great as it grows
Designing digital tools and brand concepts for Umpqua Bank
UMPQUA
Creative Capabilities
Breakthrough Products
Financial Services


Jade-Infused Jeans for Sweltering Summers
Repositioning Lee's brand through the launch of a breakthrough denim product
LEE JEANS
Strategic Futures
Breakthrough Products
Consumer Products & Retail


Kickstarting Europe’s Biggest Smart Energy Company
Strategies to bring a new product to market
TADO°
Strategic Futures
Breakthrough Products
Consumer Products & Retail
Technology


Invigorating a Pharmaceutical Company’s Culture
How four simple words helped a global company activate its purpose
DR. REDDY'S LABORATORIES
Strategic Futures
Creative Capabilities
Breakthrough Products
Health
Consumer Products & Retail
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