We use cookies to improve your browsing experience.
And cake to boost morale on Fridays. Find out more about our cookie policy here.
Uh oh! Looks like your browser’s out of date.
You’ll have more fun viewing our site on one of these instead.
×
PodcastsUPS Longitudes

Podcast: Finding Your Creative Confidence

When you hear the name Tim Brown, the words design thinking are likely to follow. As a leading influencer of the design thinking movement, Tim encourages companies to solve problems primarily through the lens of what people need. In other words, Tim wants us all to think more like designers.

Listen to the first part of the podcast here, then the second here.

VideosBBC World

What Is Human-Centered Design, How Does It Work, and Why Is It So Valuable?

On September 26th 2018, Sue Siddall appeared on the BBC News Channel’s live morning news program, BBC Business Live, to talk about IDEO and human-centered design. Shown live in the UK, the program is also broadcast globally via BBC World — as a result, it reaches a potential audience of around 250 million.

Sue offered a top-line introduction to IDEO’s work in Europe on the occasion of IDEO’s 40th birthday including how IDEO has evolved from a heritage in product design to what we’re doing today, helping businesses build their capacity for scaling innovation.

ArticlesForbes

Flexibility is the Key to Creative Leadership

These days, business talk is all about innovation and design. This is thanks in part to the role technology companies play in driving the economy of the U.S., in particular. But it can also be attributable to an acknowledgement that, in a digital world where established organizations are under threat from all sides, just being more efficient is not going to be enough to ensure survival, let alone a thriving future.

Read the full article here.

Latest News

AwardsCNNMoney.com

IDEO Named Top MBA Employer

June 05, 2012

ArticlesHarvard Business Review Blog

David Aycan on the Pursuit of an MVP

May 25, 2012

AwardsThe Webby Awards

IDEO's Future of the Book Awarded a Webby

May 02, 2012

PressIDEO.org

HCD Connect Platform Launches

April 04, 2012

ArticlesWirtschaftswoche

IDEO's Leif Huff Interviewed by Wirtschaftswoche

March 16, 2012

EventTED

David Kelley Speaks at TED2012

March 02, 2012