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Planes, supply chains, and automobiles
From supersonic jets to packaging and supply chains to innovation engines for America's most famous car company, we've worked in just about every category, all over the world.
“Human-centric design works. We conceived the F-150 Lightning as a cross-functional team. It helped us create the best solutions. We may not have found the Mega Power Frunk and bi-directional power without it, and we probably wouldn't have had the tenacity required to deliver it.”
Darren Palmer
Vice President of Global EV Programs, Ford Motor Company
Vice President of Global EV Programs, Ford Motor Company
Featured work
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A design partnership that changed electronics
An influential and award-winning long-term collaboration between Samsung and IDEO.
Samsung
Creative Capabilities
Breakthrough Products
Consumer Products & Retail
Technology


Designing a brand to scale big
A small, handmade line of granola lands on tables across the country.
Nana Joes
Strategic Futures
Breakthrough Products
Food


How a legacy phone book company reinvented itself
An Australian directories company transitioned from makers of the first phone book to digital services and beyond.
Sensis
Strategic Futures
Breakthrough Products
Public Sector
Technology


A real-time data service for food industry workers
Using design thinking to pivot from food-discovery app to food-data provider.
Food Genius
Strategic Futures
Breakthrough Products
Consumer Products & Retail
Food


Using design thinking to create a better car
A legacy car brand embraces design thinking and collaboration to develop the luxury crossover Lincoln MKC.
Lincoln Motor Company
Creative Capabilities
Breakthrough Products
Mobility


Transforming the banking experience
A Peruvian bank creates a more welcoming environment for customers.
Interbank
Creative Capabilities
Breakthrough Products
Financial Services
Industrial & Manufacturing


The next-generation hotel experience
Getting the details right to improve travelers' stays.
Holiday Inn Express
Strategic Futures
Hospitality


This startup revolutionized an industry through design
Launching a nationwide venture that redefines and simplifies how customers engage with their pharmacy.
PillPack
Strategic Futures
Breakthrough Products
Health
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