Ideo Books Eyes Open

IDEO Eyes Open is a series of photo-filled experiential city guides written by IDEO partner Fred Dust and published by Chronicle Books. Culled from the experiences and observations of IDEO’s designers, cultural anthropologists, and architects, the first two volumes delve into the social, architectural, and epicurean scenes of London and New York.

Ideo Books Eyes Open Open 1


Know someone who might love this guide? Here are some options for purchasing.

IDEO Eyes Open New York (Chronicle Books, Mar 2008):

IDEO Eyes Open London (Chronicle Books, Mar 2008):

  • Fred Dust

    Partner and Global Managing Director

    As a Partner at IDEO, Fred Dust works with leaders and change agents to unlock the potential of innovation networks in business, government, and society.