Strategy

Helping Kids Make Healthy Choices

Client
IDEO
Share

Three design concepts that help kids make healthier choices around food and exercise

Progress
The CHallenge

Help kids make better decisions around food and exercise.

The Impact

The Outcome

Three design concepts that encourage healthy habits.

Press & Links
No items found.

IDEO designers wanted to take on a challenge: How might we help kids make better decisions around food and being active?

Designers moved forward with three concepts that addressed this challenge from three completely different directions:

  • Top Chops, a hands-on cooking adventure that builds kids’ confidence in the kitchen by working toward becoming a Top Chop “master chef.”
  • Daredevils, a wearable device that measures the intensity of energy exerted, but doesn’t prescribe the activity, which kids can use to dare each other to reach activity goals.
  • Presso, a set of child-size kitchen tools that slice and dice fresh food in imaginative ways, making cooking fun and helping kids feel they have a role in making their own healthy food.

The design team behind this work was featured on 60 Minutes, and some of the resulting concepts were featured on CBS This Morning.

Daredevils wearable device.
Presso tools


IDEO designers wanted to take on a challenge: How might we help kids make better decisions around food and being active?

Designers moved forward with three concepts that addressed this challenge from three completely different directions:

  • Top Chops, a hands-on cooking adventure that builds kids’ confidence in the kitchen by working toward becoming a Top Chop “master chef.”
  • Daredevils, a wearable device that measures the intensity of energy exerted, but doesn’t prescribe the activity, which kids can use to dare each other to reach activity goals.
  • Presso, a set of child-size kitchen tools that slice and dice fresh food in imaginative ways, making cooking fun and helping kids feel they have a role in making their own healthy food.

The design team behind this work was featured on 60 Minutes, and some of the resulting concepts were featured on CBS This Morning.

Daredevils wearable device.
Presso tools


IDEO designers wanted to take on a challenge: How might we help kids make better decisions around food and being active?

Designers moved forward with three concepts that addressed this challenge from three completely different directions:

  • Top Chops, a hands-on cooking adventure that builds kids’ confidence in the kitchen by working toward becoming a Top Chop “master chef.”
  • Daredevils, a wearable device that measures the intensity of energy exerted, but doesn’t prescribe the activity, which kids can use to dare each other to reach activity goals.
  • Presso, a set of child-size kitchen tools that slice and dice fresh food in imaginative ways, making cooking fun and helping kids feel they have a role in making their own healthy food.

The design team behind this work was featured on 60 Minutes, and some of the resulting concepts were featured on CBS This Morning.

Daredevils wearable device.
Presso tools


No items found.
Twee iceland helvetica, yes plz kale chips etsy chillwave craft beer trust fund fixie thundercats pop-up brooklyn. Dreamcatcher cloud bread squid fingerstache bicycle rights, chicharrones cred. YOLO stumptown heirloom intelligentsia hot chicken before they sold out kinfolk twee artisan hammock copper mug retro.
Twee iceland helvetica, yes plz kale chips etsy chillwave craft beer trust fund fixie thundercats pop-up brooklyn. Dreamcatcher cloud bread squid fingerstache bicycle rights, chicharrones cred.
Previous
Next
No items found.
Twee iceland helvetica, yes plz kale chips etsy chillwave craft beer trust fund fixie thundercats pop-up brooklyn. Dreamcatcher cloud bread squid fingerstache bicycle rights, chicharrones cred. YOLO stumptown heirloom intelligentsia hot chicken before they sold out kinfolk twee artisan hammock copper mug retro.
Twee iceland helvetica, yes plz kale chips etsy chillwave craft beer trust fund fixie thundercats pop-up brooklyn. Dreamcatcher cloud bread squid fingerstache bicycle rights, chicharrones cred.
Previous
Next

Thank you

Explore More Work

Bright yellow fabricThe inside of an H&M distribution centre
H&M Group

When Supply Meets Demand

Design

Capability Building

Strategy

All
Blue sports stadium seatsIKOU child's chair resting on a kitchen chair next to a dining table
IKOU

Giving Every Kid the Freedom to Roam

Design

Strategy

All
Photo of an H&M store frontH&M employees admiring new packaging solution
H&M

A Fashion Giant Ditches Plastic Packaging

Design

Capability Building

Strategy

All

LET’S TRANSFORM THE FUTURE LET’S INNOVATE THE FUTURE LET’S BUILD THE FUTURE LET’S DESIGN THE FUTURE

LET’S TRANSFORM THE FUTURE LET’S INNOVATE THE FUTURE LET’S BUILD THE FUTURE LET’S DESIGN THE FUTURE

LET’S TRANSFORM THE FUTURE LET’S INNOVATE THE FUTURE LET’S BUILD THE FUTURE LET’S DESIGN THE FUTURE

Whatever challenge your organization might face, you don’t have to solve it alone. Let’s talk about the future you’re here to make—and then let’s make it.

Contact IDEO