Progress
The CHallenge
Help kids make better decisions around food and exercise.
The Impact
The Outcome
Three design concepts that encourage healthy habits.
Press & Links
No items found.

IDEO designers wanted to take on a challenge: How might we help kids make better decisions around food and being active?
Designers moved forward with three concepts that addressed this challenge from three completely different directions:
- Top Chops, a hands-on cooking adventure that builds kids’ confidence in the kitchen by working toward becoming a Top Chop “master chef.”
- Daredevils, a wearable device that measures the intensity of energy exerted, but doesn’t prescribe the activity, which kids can use to dare each other to reach activity goals.
- Presso, a set of child-size kitchen tools that slice and dice fresh food in imaginative ways, making cooking fun and helping kids feel they have a role in making their own healthy food.
The design team behind this work was featured on 60 Minutes, and some of the resulting concepts were featured on CBS This Morning.

