IDEO Sessions
The power of games
Discover how thinking like a game designer can build deeper customer relationships, boost workforce performance and wellbeing, and transform your organizational culture. Because if you can design a game, you can design for engagement, motivation, delight, learning, and more.
Sessions, not workshops
Fundamentally Useful
IDEO Sessions aren’t a retreat from your most pressing challenges; they’re a fresh way in. We make sure your most critical priorities are woven into our time together.
Reliably Memorable
We prefer to talk less, and do more. That’s why each IDEO Session is a blend of inspiration, action, and reflection. The more fun you have, the more you’ll take home.
Refreshingly Rare
IDEO is not a workshop company. But we know the power of bringing senior teams together for amazing experiences. That’s why we offer Sessions, but only to a few.
What to expect
Game Design Principles
Explore the core principles of game design and why they matter for business
Applying Game Mechanics
Discover how leading brands and organizations draw on games to gain an edge
Immersion and Interaction
Unlock the power of games through activities you’ll be talking about for weeks to come
How it works
15-25 Participants
Half-Day (am or pm)
Breakfast or Lunch included (in-person)
Chicago or San Francisco
Fully remote option available
Hybrid not recommended
At IDEO, play is serious business
The magic circle
Creating spaces where people are willing, engaged, and ready to play.
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8 pillars of engagement
The reasons people love games, and how they apply to business.
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The feedback loop
What games can teach us about reinforcing behavior, and what we must guard against.
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