Managing Director, IDEO Play Lab
Leading IDEO’s Design for Play team, I help bring captivating, interactive experiences to market. I’m passionate about designing not only the best toys and games, but also the most engaging experiences in finance, education, health, and the many other areas where we could all use a little more play.
What you won't learn from my bio:
For many years, my brother and I were the kids pictured in the snow globes sold in the gift shop at San Francisco’s largest science museum—we modeled in return for ice cream!
Michelle Lee is an award-winning designer who has spent more than ten years at IDEO bringing engaging and interactive experiences to market. Leading IDEO’s Design for Play team, Michelle leverages principles of play to create impactful products and services for key clients across industries, including health, finance, education, food and beverage, consumer products, and mobility. She is also immersed in IDEO’s Play Lab, where she partners with companies such as Sesame Workshop and Fisher-Price to develop beloved children’s apps.
Michelle is driven by a desire to bring thoughtful solutions to fruition through user-centered design. She specifically believes in the power of play to enhance engagement, build connections, and help us face challenging situations with enthusiasm and stretch our abilities to new levels.
Prior to IDEO, designing toys at VTech and University Games fueled Michelle’s passion for play, while lead product roles at thredUP and ShopWell ignited her spirit of entrepreneurship.
Michelle holds a BS in Mechanical Engineering and an MS in the Joint Program for Design from Stanford University, where she's also served as an instructor.
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