Creativity begets creativity. When you witness or consume brilliant work by someone you admire, it’s almost impossible to resist the urge to dive head-first into your own creative pursuits. IDEO designers surround themselves with creative people for exactly this reason—when you’re stuck in a rut, sometimes the best way to dig yourself out is to steep in other people’s genius for a while. Here are 6 people whose work inspires our own.
When New Yorker art director Rina Kushnir's not designing layouts, she can be found painting leaves she collects in her Brooklyn neighborhood. Find out how this meticulous project helps her meditate and stay creative.
Illustrator Cindy Derby creates imaginary worlds for children’s books, but her unique characters and experimental style capture the imagination of adults just as easily. Get to know Cindy and her made-up worlds in this interview with the artist.
As curator of Architecture + Design for SFMOMA, Jennifer Dunlop Fletcher puts the world of design on display. Find out how she stays inspired by constantly considering the now, questioning the promise of future technology, and looking back on the designs that made history.
Nomadic filmmaker Brandon Li uses film to express the beautiful madness of urban life. See how his creative process adapts to whichever city he’s in.