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Thoughtless Acts? is a book by Jane Fulton Suri and IDEO that invites you to notice the subtle and amusing ways that people react to the world around them. These “thoughtless acts” reveal how people behave in a world not perfectly tailored to their needs and demonstrate the kind of real-world observational approach that can inspire designers and anyone involved in creative endeavors.

Learn more about this book at thoughtlessacts.com.

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