Stories & Signals
Welcome to the digital twin of our 2024/2025 magazine, Stories & Signals. The issue is dedicated to exploring the stories behind some of last year's biggest shifts, the signals for what’s coming in 2025, and how we, as innovators, audacious leaders, and makers, can embrace them.
On this page you’ll find shareable links to the original articles featured in the magazine, along with digital downloads, video prototypes, and links out for inspiration and reference. We hope they set the tone for a year of optimism, curiosity, and more courageous futures—for everyone.
Interested in taking action on the signals you're seeing? We’d love to chat.

To download The Little Book of Design Research Ethics, fill out the form below.
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“If you remove social media because of the harm it has caused, then you're indicting the people who use social media rather than the people who created these platforms to be addictive.”
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“Gen Z won’t mess with anything that’s not inclusive—no cap.”
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If you’d like to send a copy of the magazine to a friend, we might have a few left. Drop us a note with their name and address and we’ll get back to you ASAP.