In a nutshell:

IDEO’s Design for Learning Studio is in search of a Copywriter & Content Strategist.  We are on the hunt for a unicorn – someone who is a writer and a problem solver, poet with a passion for creating change in the education space.

Why is this role important for IDEO’s work?

Writers and content strategists at IDEO don’t just put the punch or polish in communications, they are designers who architect ideas alongside a multidisciplinary team of creative thinkers.  You’ll do everything from uncovering insights and working alongside UX designers, researchers, and strategists, to designing digital experiences, soup to nuts.

Once here you will:

You will cut straight to the heart of the matter, and turning complex learning platforms and digital experiences into simple and intuitive solutions.  You will collaborate with interaction designers to architect a digital world. Then you’ll dive into the details, creating a tone and brand expression that resonates with your audience.  What else? You’ll use your storytelling savvy to innovate in the education space – creating videos and designing experiences to persuade tough crowds.

What does IDEO offer you?

IDEO is a place unlike any other. It’s a place where you can solve diverse, complex challenges for our clients or the organization, alongside thoughtful, intelligent individuals who lead with curiosity, empathy, and optimism. Sure we work hard, but we also intentionally craft moments that allow our community to pause, create, and connect. We encourage our community to bring their whole selves to work, respect the need for work-life balance, and allow for autonomy in the design process and your career.

IDEO’s San Francisco’s Education Studio focuses on designs that improve experiences for learners of all ages.  This could be as micro as designing a tablet-based learning platform, and as macro as redesigning an entire education system.  We nerd out over education trends and cool kid designs in equal measure – and we hope you do too.

Some previous projects to check out:

Relevant experience:

The tangibles:

  • You have 3-5 years of experience in copywriting, advertising, UX content strategy, developing copy for digital platforms, or a related craft.
  • You know what it means to work with clients (internal or external), and collaborate to tackle challenges across a range of topics, brands, and audiences.
  • You’re game to travel, domestically and internationally. Our work is all over the world.

The intangibles:

  • You are empathetic. At the heart of your work lies a nugget of deep human insight, and an understanding on how to apply this to your writing for the audience
  • You’re comfortable working across mediums: but your sweet spot is in the digital realm, streamlining digital experiences to feel intuitive and engaging.
  • You are a radical simplifier. You see the through line beneath complicated ideas and then convey it with clarity, purpose, and simplicity.
  • You are energized by working in teams. It’s totally ok to go heads-down when it comes time to crafting sentences, but you also believe that the best ideas are the product of creative collaboration.

Bonus skills:

The following aren’t essential, but something that would add a double rainbow to your application.

  • You have prior experience working on something related to education, learning or youth engagement, even if it’s analogous, like a game.
  • You know how to write beyond digital – from film scripts to environmental design, you bring a storytelling lens to every medium you touch.

Pop quiz, Hot Shot:

Here are a few questions that will really make your application stand out.  Pick one, and answer it in your cover letter.

  • Tell us about a complex idea you made simple. What was the process like?
  • What is a digital experience that you admire, and why?
  • What digital experience could use a rewrite – and how do you think it could be improved? What interests you about designing new solutions for education and learning?

Application requirements and instructions:

Please submit your resume, a link or attachment to your portfolio / work samples and a cover letter – which should include your answer to one of the Pop Quiz questions.  

Note: Your portfolio doesn’t need to have a depth of experience working in education, but we would like to see evidence of your interest in creating positive impact through your professional or personal work.