Compete and innovate with GenAI

For more than 40 years, the world's leading organisations have come to IDEO to help them make the future.

Gen Al is top of mind for all, but many enterprise Al strategies focus on the tech itself—missing the critical human factor that drives adoption, impact, and long-term success.

From understanding where to prioritise investments, to ensuring you have the organisational culture and mindsets to scale your impact, IDEO can support you.

Tailor an engagement ranging from a 3 week sprint to an ongoing partnership to help your team move forward with clarity and confidence.

Workshop outcomes

Strategic clarity for leadership

What GenAI means for your business and where to invest.

A prioritized, actionable roadmap

Know exactly where to explore or scale your current efforts.

Beacon projects

Pioneer new products, services and ventures.

Learning experiences

Inspire successful adoption and value creation throughout your organisation.

Reshape how your company competes and innovates with GenAI

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“It’s been less than a week and we’ve already had more buy-in and traction on these strategic concepts than we got all of last year… I’ve learned a ton from you and it has been really fun”
- Previous workshop participant

Your AI questions, answered

IDEO's Emerging Tech Lab responds to some of the biggest questions you have about AI. How do we design for the right future? What can leaders or teams do now to steer their organisations towards the right AI tools and integration?

Case study:
A human-centred approach to generative AI for real-world impact

EdTech companies were in tight competition to bring AI tools to the market first. The resulting product is a sophisticated blend of AI technology and user-friendly interfaces that empower teachers and inspire students.

Experiment to innovate: 3 insights from IDEO leaders to help you unlock the potential of AI

Strategy is a living thing. If you’re responding to market forces it means your business strategy is evolving and your AI strategy should change accordingly.