Combining data, design, and machine learning to build intelligent products and services that improve people's lives
We’re using the term ‘augmented intelligence’ as it reflects our focus on enhancing, rather than replacing people’s capabilities through technology.
Mike StringerExecutive Design Director, IDEO Chicago
When data science, interaction design, and engineering experts come together, we’re able to introduce radically new experiences and systems.
Dean MalmgrenExecutive Portfolio Director, IDEO Chicago
We are repeatedly exploring and defining new ways to ensure that the decisions AI makes are aligned with people’s beliefs and values.
Bo PengPortfolio Director, IDEO Shanghai
Machines might be perfectly consistent in capturing what’s happening—but real value is created when we apply the lens of human-centered design.
Irmak SirerDesign Director, IDEO Chicago