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Content + Resources

Hello, I’m Peter Hyer

Portfolio Director, IDEO San Francisco

I guide content and lead relationships that push the edges of media and technology.

What you won’t learn from my bio:
I’ve previously studied social psychology, computer science, animation, fine art, architecture, mathematics, theater, and much more. I’m delighted that I don’t have to choose between all my interests, but can actually take advantage of each of them.

Joined IDEO:

Full Bio

As Director of the Media & Technology Portfolio at IDEO San Francisco, Peter Hyer takes an ecosystem approach to designing holistic experiences, developing emerging technologies, and guiding change in creative organizations. Partnering with leaders from startups and industry incumbents alike, Peter helps clients evolve their brands, services, experiences and products—from streaming media platforms and data-driven network services, to immersive storytelling and VR.

Peter brings to IDEO expertise from previous careers in architectural design and luxury hospitality operation. He holds a Master of Architecture degree from California College of the Arts, where he teaches architecture and media design. Peter has also taught classes in interaction design, architecture, film, and creative leadership and guest lectured at University of California at Berkeley, the d.school at Stanford, and The School of the Art Institute of Chicago.