Hello, I’m Iain Roberts
Partner and Chief Operating Officer
I collaborate with leaders across our firm to ensure that IDEO delivers excellence to our partners today, and invests in the right platforms for a sustainable, remarkable tomorrow.
What you won’t learn from my bio:
I’m never happier than when I’m at the top of a mountain.
As COO of IDEO, Iain helps the company navigate organizational complexity and works to give designers the creative agency to make a positive impact in the world. He applies this mindset to IDEO’s increasingly divergent business models, including multiple consulting arms across the globe and a number of new product and service engagement models.
Throughout his tenure at IDEO, Iain has led multiple design practices and stewarded some of IDEO’s largest relationships with Fortune 100 companies. Over the course of a 15-year partnership with Ford Motor Company, Iain has helped Ford tackle game-changing questions, from the role of smartphones in vehicles, to the role of vehicles in the sharing economy, to the role that Ford can play in a mobility revolution.
Before joining IDEO in 2001, Iain worked at Dyson, where he was responsible for leading the company’s appliance design studio. He holds a master’s degree in industrial design engineering from the Royal College of Art and a bachelor’s degree in aeronautical engineering from Southampton University. He continues to challenge himself mentally and physically through trail running, cycling, and climbing.