The Latest News

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Straits Times and Tim Brown Discuss Design

The Straits Times

Tim Brown is interviewed by The Straits Times on the role of design and transforming a company by design. Read the article here.

articles / Posted: April 28, 2014

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Kontakter and Axel Unger on the Customer Experience

W&V Kontakter Magazine

German W&V Kontakter Magazine talks to Axel Unger about how to involve the customer early on in the design and development process. The article also features One100, the offer that IDEO has developed together with our client SwissLife. In German.

View the pdf

articles / Posted: April 25, 2014

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Tom Kelley Talks About Japan’s Innovation Path

Nihon Keizai Shimbun

Nihon Keizai Shimbun, Japan’s leading economic paper features Tom Kelley‘s view on the future of innovation and the path Japan should follow. In the piece, Tom discusses the mission of IDEO, the importance of reverse mentoring and creative confidence. Available in Japanese and English.

articles / Posted: April 11, 2014

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BusinessWeek Talks to Sandy Speicher About Education in Peru

In their annual Design issue, BusinessWeek profiles Sandy Speicher and the work she led for Innova, a school system for Peru’s middle class.

articles / Posted: March 20, 2014

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David Aycan and Paolo Lorenzoni write on the art of prototyping for HBR

Harvard Business Review

IDEO’s David Aycan and Paolo Lorenzoni match different forms of prototyping to contexts and scenarios and weigh the pros and cons of each. For the full article click here.

articles / Posted: March 17, 2014

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New Work from The Royal Academy of Arts and IDEO

Royal Academy of Arts

The Royal Academy of Arts talks about how they have worked with IDEO to change their website - as a first step. This is just part of ambitious plans to open up the Academy to provide new ways to engage with art and artists.

articles / Posted: March 13, 2014

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German Capital talks with Tom & David Kelley

Capital

As part of a 10-page feature on design thinking, business magazine Capital interviews Tom and David Kelley in our Munich studio. The reporter also spoke to IDEO client Swiss Life about the design of One100, a completely new venture for the organization. And Ravensburger, a leader in games, puzzles and children’s book, talks about tiptoi, the digital audio learning system that IDEO helped develop.

For the interview with Tom and David, go here

Read the full 10-page feature here

articles / Posted: March 5, 2014

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Paul Bennett on Making Time for Creativity

The New York Times

IDEO’s chief creative officer Paul Bennett writes in the The New York Times about unscheduling himself to make time for serendipity. Read the full article. Also available in Japanese.

articles / Posted: February 15, 2014

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Sungene Ryang talks with Nikkei Newspaper about IDEO and Japanese Design

Nikkei, Japan’s most influential national newspaper interviewed Sungene about how IDEO has reigned in the world of design for the past 20+ years. After detailing our human-centered approach, Sungene describes how Japan is a great source of inspiration for designers around the world and reveals how IDEO hopes to help Japanese companies to reconnect with their creative confidence. This is the first of a series of five articles on IDEO to be published in 2014. Read the English translated version here.

View the pdf

articles / Posted: February 6, 2014

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OpenIDEO Relaunched on OI Engine

OpenIDEO has relaunched using the new OI Engine software. It’s been rebuilt from the ground up for stability, performance, a great user experience, and social impact.

articles / Posted: January 15, 2014

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Getting Hired at IDEO

Core 77

As part of a series on hiring, Core77 takes a deep dive into life at IDEO and spotlights our values, culture and recruitment processes. For the full Q&A with Partner Duane Bray click here.

articles / Posted: January 14, 2014

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Empathy on the Edge

IDEO is expanding the power of design thinking by helping organizations to scale and sustain empathy. Find out how here.

articles / Posted: January 9, 2014

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Harvard Business Review IDEO's Helping Culture

Harvard Business Review

IDEO’s culture of helping is highlighted in the latest issue of Harvard Business Review. Click here for the full story. Read the article in Chinese here.

View the pdf

articles / Posted: January 8, 2014

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Winners announced in OpenIDEO’s Creative Confidence Challenge

OpenIDEO

OpenIDEO, IDEO’s open innovation platform, announces the winners in the Creative Confidence challenge that explored the question, “How Might We Inspire Young People to Cultivate their Creative Confidence?” Nine winners stemming from over 1,000 inspirations and 600 ideas were chosen ranging from a toolkit for creative confidence enablers to an online platform that structures creative opportunities through games.

articles / Posted: December 18, 2013

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Off the Record is Live

Off The Record, an eclectic compilation of original IDEOer tracks, is live for all to enjoy. Share with your friends and rock on!

articles / Posted: December 12, 2013

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