Open Conversation
People are living longer, and it’s conceivable – some say unavoidable – that advances in medicine and biotechnology will push the typical human lifespan to hundreds of years. What happens to society then? How does the notion of retirement change? Family planning? Housing? How will younger generations feel living in a world of centenarians? Join the conversation on Facebook.
Our Thinking
IDEO's focus lies at the intersection of insight and inspiration, and is informed by business, technology, and culture. [Read more]
IDEO’s Fred Dust speaks about how people can think and act like designers. He gives examples of how good design doesn’t just look beautiful — it acts differently — and it makes the people who use well-designed products act differently, as well.
