The Latest News


Introducing IDEO U: IDEO's online learning school!

IDEO U, IDEO’s online school where leaders learn to unlock their creative potential, launched today. The first course, Insights for Innovation, taught by Jane Fulton Suri and Coe Leta Stafford is now open for enrollment and begins March 23rd. For more, read here.

events / Posted: March 16, 2015


Fast Company on Holiday Inn Express Europe

Fast Company

Fast Company speaks to Chris Grantham about IDEO, London’s redesign of the Holiday Inn Express Europe, and prototyping to develop a more human-centered travel experience.

articles / Posted: March 11, 2015


NBC’s TODAY Show features Barbara Beskind


NBC’s TODAY Show features IDEO’s Barbara Beskind, a 91-year-old designer who grew up with a passion for technology and engineering at a time when society often did not consider women for roles in these industries. Watch the full segment here.

articles / Posted: February 27, 2015


Happy Meals—IDEO in The Atlantic

The Atlantic

The Atlantic features IDEO’s work with San Francisco Unified School District to transform the lunchroom experience for public school children. Sandy Speicher, Managing Director of IDEO’s Education Studio, explains how the project centered on re-designing the cafeteria atmosphere instead of solely focusing on food. For the full article click here.

articles / Posted: February 25, 2015


Start-up Ecosystems x Large Organizations

The Business Times

IDEO Singapore’s Amy Bonsall shares ways larger companies can develop their own startup ecosystem that nurtures potentially disruptive ideas.

How to Drive Disruptive Change

articles / Posted: February 9, 2015


Barbara Beskind Speaks with NPR's All Things Considered

NPR: All Things Considered

IDEO’s Barbara Beskind on All Things Considered talking about her experience designing tech for older generations.

articles / Posted: January 19, 2015


Tim Brown's AXIS Magazine Cover Interview

Axis Magazine

Tim Brown graces the cover of the February 2015 issue of AXIS Magazine. Covering topics ranging from the change in design’s function and role to IDEO’s mission in Japan, this serves as the third time an IDEO employee has graced the cover of the influential Japanese and English design publication. Pick up a copy at your local newsstand, or view the synopsis of the story here.

articles / Posted: January 15, 2015


TIME names PillPack, former IDEO Boston Startup-in-Residence, as one of the 25 Best Inventions of 2014


Along with the Apple Watch and 3D printing, former IDEO Boston Startup-in-Residence, PillPack, was named to Time’s annual round-up of the top 25 Inventions of 2014. The inventions had to make the “world better, smarter and –in some cases – a little more fun.”

This week The Atlantic also writes about PillPack’s disruptive service and quotes its CEO and founder, TJ Parker, on his company’s collaboration with IDEO, “We [had] the opportunity to make everyday tasks delightful. Even something as unsexy as taking pills.”

articles / Posted: November 20, 2014


IDEO’s Exploration into the Future of Automobility

WIRED, Fast Company and DesignBoom

Leading design publications cover IDEO’s exploration into the Future of Automobility, illustrating how transportation will change in the near and long term. Danny Stillion and Ricardo Figueiroa introduce three new concepts that conceptualize the commute, package delivery services and the mobile office experience. Read more in WIRED, Fast Company and DesignBoom.

articles / Posted: November 18, 2014


Do It Again, Singapore

Channel News Asia

Paul Bennett and Pete Overy call for 50 more years of creative growth in the island nation on Channel News Asia’s Future Forward show (23 minute episode, IDEO appears at 7 minutes and beyond).

events / Posted: November 12, 2014


The Engineer of the Original Apple Mouse Talks About His Remarkable Career


WIRED spotlights the career of self taught engineer and early IDEO employee Jim Yurchenco. The featured video, narrated by Jim, focused on the art of engineering, design and culture at IDEO and gives budding designers advice for success. IDEO project highlights include Apple’s first mouse, the Palm V and the first desktop computer for Metaphor. Read the full story here.

articles / Posted: August 18, 2014


Leif Talks to Design Report

Design Report

German magazine Design Report visits the IDEO Munich studio and talks to Leif Huff.

View the pdf

articles / Posted: August 1, 2014


Shaping a School System, From The Ground Up

The New York Times

The New York Times spotlights IDEO’s work with Innova Schools to design a school system in Peru from the ground up. The article looks at how “increasingly design companies like IDEO are being asked to build complex systems for businesses, governments and non profit organizations”. For the full article click here.

articles / Posted: July 5, 2014


IDSA’s 2014 IDEA Awards


IDEO and were awarded 8 International Design Excellence Awards by the IDSA (seven and one respectively). Winning designs ranged from a new generation of bike saddles for Brooks to ​redesigning the cafeteria and food system for San Francisco Unified School District. Read more about the winners here.

Cambium C-17 Bike Saddle for Brooks (Sports, Leisure and Recreation)
PillPack (Service Design)

Food System Redesign for San Francisco Unified School District (Design Strategy)
Spark Camera App (Digital Design)

POWEREASE for Medtronic (Medical and Scientific Products)
Creativity Camera and App for LeapFrog (Children’s Products)
Wing Control Dusty Crophopper for Mattel (Children’s Products)

SmartLife for ​WSUP, Unilever and GAIN (Social Impact Design)

IDEO finalists included LEED Dynamic Plaque (Digital Design), Zatar for Zebra​ Technologies​ (Digital Design) and design language for Kobo Aura e-Readers (Computer Equipment).

awards / Posted: July 2, 2014


IDEO + Core77 Design Awards


Core77 recognizes four IDEO projects in its annual design awards. 2014 Runner Up recipients include our work with Brooks on the Cambium C-17 bike saddle and pharmacy market-disrupter PillPack. Notable honorees include redesigning the food system for the San Francisco Unified School District and the Edison light installation for Joie de Vivre Hotels. For more on the award winners, see here.

awards / Posted: June 20, 2014

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