IDEO

Articles: Loved.by Launches in Beta with the Help of HackFwd

2010-09-01T18:20:16-08:00

Loved.by, the first portfolio company to launch with the support HackFwd, announced a public beta yesterday. Lars Hinrichs started HackFwd earlier this year after working with IDEO to help make his idea to reality.
Read the full article here.
Learn more about IDEO's work with HackFwd here.

Articles: Sony Launches Open Planet Ideas on the OpenIDEO Platform

2010-09-01T15:18:43-08:00

Sony and World Wildlife Fund (WWF) have launched Open Planet Ideas, an open-innovation challenge that invites people around the world to submit inspirations and concepts that help to solve the question "How can today’s technology address the environmental challenges we’re all facing?" The challenge is powered by OpenIDEO and leverages the growing OpenIDEO community to contribute ideas.
Core77's Sara Jacobsen writes about the launch in "Introducing: Sony's Open Planet Ideas."
Learn more about the launch of Open Planet Ideas here.

Articles: Tim Brown to Speak at Cumulus in Shanghai

2010-08-30T17:00:32-08:00

On September 8, Tim Brown will speak at Cumulus, a conference hosted by The International Association of Universities and Colleges of Art, Design and Media. The conference is being produced in combination with Shanghai World EXPO2010 and Shanghai Biennale. It will explore where and how young generation of designers can, through their talents and responsibility, improve our environment and life in a creative way.
To learn more about the speakers, click here.

Articles: Balloonimals on Wired.com’s GeekDad

2010-08-26T16:46:02-08:00

GeekDad wants to know: What’s your favorite balloon animal? The IDEO Toy Lab creations can now be found on the Balloonimals app for both the iPhone and the iPad.
Read more here.

Articles: Tim Brown Interviewed on Radio Tianjin

2010-08-25T14:49:13-08:00

IDEO's Tim Brown was interviewed by Tianjin Binhai Radio's East & West programme in the lead-up to the Summer World Economic Forum. The station entertains 100,000,000 people in the western, the northwestern and the most part of northern China.
Listen to a broadcast of the interview here. (in Chinese and English)

Articles: PATTERNS on Fast Company

2010-08-24T16:24:15-08:00

A new PATTERNS column in Fast Company’s Co.Design kicked off today: Read the preface by IDEO’s Suzanne Gibbs Howard here. She writes, “by sharing PATTERNS, we hope to help people design for greater impact within their organizations and communities. We believe more can happen when we work together.”

Colin Raney’s PATTERN, “IDEO’s Axioms for Starting Disruptive New Businesses,” appears in today’s edition. Read the article here.

To learn more about PATTERNS and read past issues, go to the PATTERNS website.

Articles: Tom Hulme Writes for Director Magazine

2010-08-18T21:38:09-08:00

Tom Hulme's article "Watch the Disruptors, Not the Incumbents" was published in Director Magazine. In the article, Tom explores the importance of businesses being both exploitative and explorative and walks us through two case studies to illustrate.
Read the article here.

Articles: Bedsider and HCD Toolkit Featured at The Design Biennial in Pasadena

2010-08-16T18:12:22-08:00

Communication design work for Bedsider and HCD Toolkit is currently on display at the Pasadena Museum of California Art's Design Biennial. The exhibit is on until October 31, 2010.
Learn more about The Design Biennial here.

Articles: Worldchanging On OpenIDEO

2010-08-12T17:16:05-08:00

In "OpenIDEO: A New Collaboration Platform for Designers," NextBillion's Francisco Noguera covers IDEO's new open innovation platform.
Read the article here.

Articles: Design for Social Impact

2010-08-11T17:33:49-08:00

IDEO’s Aaron Sklar and Sally Madsen discuss working with foundations, nongovernmental organizations and social entrepreneurs in “Design for Social Impact,” published in the spring issue of Ergonomics in Design. The article explains “empathy, a community focus, and team preparation are among the human/humanity-centered principles for design and innovation in the developing world.”

Articles: IDEO Launches OpenIDEO: An Open Innovation Network

2010-08-02T18:20:39-08:00

IDEO has just launched an online community where people can create solutions to some of the world's toughest challenges. OpenIDEO’s first challenge, hosted by TED Prize winner Jamie Oliver, asks the question, “How can we raise kids’ awareness of the benefits of fresh food so they can make better choices?” Visit OpenIDEO.com to contribute ideas and inspiration.

Read posts by Core77, WIRED UK, Design Taxi and Brain Pickings about the launch.

Articles: The Financial Brand Features BBVA ATM

2010-07-21T21:09:21-08:00

Calling it “the ATM of tomorrow,” the bank and credit union branding publication focuses on IDEO’s process and design. Read the article here.

Articles: Financial Times Quotes Paul Bennett

2010-07-19T17:33:34-08:00

In a story about navigating cultural differences, Financial Times captures Paul’s comments on the importance of understanding subtleties of a culture and immersion in local life.
Read the story here. (registration required)

Articles: OPEN Forum Interviews Suzanne Gibbs Howard

2010-07-16T15:34:26-08:00

In a post titled, “3 Ways to Think Like a Designer,” Suzanne Gibbs Howard talks about how business owners can leverage design thinking and the IDEO Method Cards to help spur design-based growth and innovation.
Read the full interview here.

Articles: IDEO Kids Apps Make Top 50 List

2010-07-15T17:39:49-08:00

Elmo’s Monster Maker takes the No. 3 overall spot in the Babble.com 50 Best iPhone Apps for Kids list. The Count with Sesame Street series and Balloonimals also made the list. Read more here.

Articles: Bank Systems & Technology Profiles BBVA’s IDEO-designed ATMs

2010-07-14T17:41:55-08:00

In the piece "BBVA Pilots Sleek New ATMs," Bank Systems & Technology profiles the IDEO-designed bank machines, which have a thin touchscreen, a single slot for deposits and withdrawals and a new layout for increased privacy. Learn more about IDEO's work with BBVA here.
Read the full article here.

Articles: Axel Unger at London Business School

2010-07-12T14:57:33-08:00

IDEO's Axel Unger will speak at "Innovation in Healthcare Delivery," a one-day event held at London Business School. He will discuss the role of design in service innovation.
Download a PDF about the event here.

Articles: Diego Rodriguez Named One of the Smartest People in Tech by Fortune Magazine

2010-07-09T19:54:16-08:00

IDEO's Diego Rodriguez was named one of the smartest people in tech by Fortune magazine. Diego joins Apple’s Steve Jobs and Jonathan Ive and Facebook’s Mark Zuckerberg on the list.
Read the article here.
See other innovators on Fortune’s list here.

Articles: Chosun Daily Features IDEO and Change by Design

2010-07-04T00:51:55-08:00

The leading Korean newspaper interviews IDEO’s Tim Brown and discusses his book, Change by Design, in the paper’s weekly business publication.
Download a PDF of the article here.

Articles: OPEN Forum Highlights the IDEO Method Card App

2010-07-02T22:45:20-08:00

Columnist Matt May of OPEN Forum includes IDEO in his post, “5 iPhone Apps to Boost Your Creativity.”
Read the article here.
Learn more about the Method Card App the .

Articles: World Bank Institute Publication Includes Article From Jocelyn Wyatt and Tim Brown

2010-07-01T17:49:35-08:00

Development Outreach ran “Design Thinking for Social Innovation” in its July issue titled "The Power of Innovation." The article originally appeared in Stanford Social Innovation Review.
Read the Development Outreach virtual magazine here.

Articles: Living Climate Change Winners Announced

2010-06-30T22:55:34-08:00

Design 21 announced the winners of the Living Climate Change Video Challenge on June 30. Hosted by IDEO, the contest asked participants to “create an original video that envisions how climate change will impact our lives over the next 20 to 30 years.” Two grand prizes and one honorable mention prize were awarded.
Fast Company, Core77, and FlavorPill covered the site and the results.
See the videos on the Living Climate Change site here.

Articles: Gentry Underwood Speaks on Ethnography at PARC Forum

2010-06-29T11:52:06-08:00

Gentry Underwood's talk, "Beyond Ethnography: How the design of social software obscures observation and intervention," will take place on July 8 from 4:00-5:00pm at PARC Forum in Palo Alto, CA.
Learn more about the event here.

Articles: IDSA and Fast Company Magazine’s 2010 IDEA Awards

2010-06-26T03:02:13-08:00

In 2010, IDEO was given 12 IDEA awards by IDSA and Fast Company, with winning designs ranging from banking services to low-income housing communities to communications design work. Read the article here.

IDEA Gold:

PNC Virtual Wallet in the Interactive Product Experiences category
Best Western in the Service Design category
Lilly Patient Posters in the Research category

IDEA Silver:

AT&T 3G MicroCell in the Communication Tools category
(RED)WIRE in the Interactive Product Experiences category
The Community Builders in the Research category
Lilly HumatroPen 6mg, 12mg and 24mg in the Medical & Scientific Products category

IDEA Bronze:

Nokia Ovi Suite 2.0 in the Interactive Product Experiences category
EILEEN FISHER in the Design Strategy category
Ormondale Investigative Learning in the Design Strategy category
QUE proReader in the Computer Equipment category
Western Digital My Book and My Passport product suite in the Computer Equipment category

And IDEO's Jeff Chapin won a Gold Award/Best in Show for his Easy Latrine.

Articles: Steelcase Node Chair Featured in Metropolis

2010-06-16T18:18:53-08:00

The Node, a swiveling classroom seat designed by IDEO for high-density classrooms, won a Cross-Category Innovation honor at the 2010 NeoCon show. Click here to read more about the chair that is “part of a concerted effort to bring campuses up to speed with current teaching and learning styles.”

Articles: Doug Solomon Presents at The New York Forum

2010-06-16T15:46:26-08:00

On June 22, IDEO’s Doug Solomon will facilitate a session titled “Innovation Laboratory on Rebuilding Trust” at The New York Forum. Other Forum participants include Rupert Murdoch, Michael Bloomberg, and James Tisch.

Articles: Bruce MacGregor’s Talk Covered in Harvard Business Review Blog

2010-06-11T18:23:16-08:00

Andrew Winston, The author of Green to Gold reviews MacGregor’s Sustainable Brands Conference talk, focused on how to drive change. He calls the concepts “deceptively simple, but powerful reminders of how to drive real change.” Read more here.

Articles: Ryan Jacoby Interviewed on Thinking Design blog

2010-06-11T16:25:46-08:00

Design blogger Jeffery Gangemi taps into Ryan’s thoughts on the interrelatedness of business, design, and education. Ryan talks about the “pragmatic mix” of business design – it’s a combination of entrepreneurship, commerce, and art – and business schools’ adoption of design thinking. Read the full post here.

Articles: Slideshow of IDEO’s Global Offices Featured on Newsweek.com

2010-06-11T16:21:58-08:00

In association with a story on David Kelley’s game-changing career, "Smart By Design," Newsweek posts a virtual-tour slideshow showcasing five of IDEO’s eight global offices.

View the slideshow here.

Articles: Fred Dust Joins Design Trust/MAS Panel in NYC

2010-06-11T14:36:43-08:00

On June 15, IDEO's Fred Dust will participate in the Design Trust/MAS Garment District panel at the School of Visual Arts Theater in New York. The panel will discuss the cultural, economic, and social contributions of creative communities, and explore how improved visibility of the activities within these neighborhoods can strengthen those creative industries and New York City.

For more information and to register, click here.

Articles: BBVA Wins The Banker’s Innovation in Banking Technology Awards

2010-06-03T15:17:16-08:00

The Banker magazine announced that BBVA won an award in the category Innovation in Delivery Channel Technology. Though banking needs and ATM functions have since progressed beyond simple cash withdrawals, the fundamental design of the ATM has changed little in 40 years. Spain's BBVA Group worked with IDEO to identify an opportunity to revolutionise the ATM by creating a new design focusing on the needs of the user, rather than on the needs of the bank. Click to read more about the award or IDEO’s work with BBVA.

Articles: Re-defining Comfort: Making Energy Conservation Less Painful

2010-05-25T16:49:34-08:00

IDEO's Aislinn Dewey writes an article titled “Re-defining Comfort: Making Energy Conservation Less Painful” for Touchpoint, a magazine produced by the Service Design Network. Touchpoint's fourth issue tackles the topic "Service Design and Behavioural Change."

Articles: IDEO EYE: A Monthly Column on Innovation, Business, and Design

2010-05-24T21:21:45-08:00

IDEO Eye is a monthly column written by IDEO experts for BusinessWeek online. Each month a domain or industry is explored based on IDEO’s experience innovating in that particular area. The articles aim to help business leaders visualize new directions for their companies and brands and design the offerings — products, services, spaces, media, and software — that bring innovation strategy to life. Additionally, the writers behind IDEO Eye hope to help organizations change their cultures and build the capabilities required to sustain innovation.
The first in this series comes from Ryan Jacoby, based in IDEO's New York office, where he focuses on innovation strategy and designing for growth. In the article, Ryan shows how many big banks struggle to innovate, and he outlines how they might help consumers make better financial choices. Click to read the full story on BusinessWeek.

Next, Iain Roberts considers some of the more promising ideas for a “car” of the future. He writes about how the automobile industry is in the midst of a huge transition. Consumers who were once lured into purchase decisions by iconic designs, strong brands, or high performance ratings now want all that and more. Click to read the full story on BusinessWeek.

Articles: IDEO Named a Top MBA Employer in Fortune Magazine

2010-05-24T19:33:37-08:00

For the second year in a row, IDEO tops Universum's list of MBA graduates' most coveted employers in Fortune.

See the full list here.

Articles: David Kelley Profiled in Newsweek’s “Game Changers”

2010-05-21T23:25:31-08:00

In Newsweek’s article “Game Changers,” David Kelley shows how projects like Courtyard by Marriott and Kaiser Permanente bring IDEO’s process to life. He explains, “we're helping our clients develop creative.” Mark Pensa, CEO of Pensa LLC, says “IDEO is at the forefront of promoting what designers have been pushing companies to do, which is to make design a strategic element of the business ... The same methods that we use to invent products, we can use to come up with business strategy.” Read the full article here.

Articles: Owen Rogers Speaks at TEDx Tokyo

2010-05-19T20:50:14-08:00

May 15, 2010,
IDEO's Owen Rogers spoke at the 2010 TEDx Tokyo event. Watch his talk here.

Articles: IDEO Boston Joins the Fast Company Biomimicry Challenge

2010-05-11T20:45:49-08:00

Fast Company’s Alissa Walker profiles IDEO’s participation in the magazine’s biomimicry challenge, What Would You Ask Nature? In her article “Biomimicry Challenge: IDEO Taps Octopi and Flamingos to Reorganize the USGBC,” Alissa chronicles the team’s journey to solve a systems design problem for United States Green Building Council.
Read the article here.

Articles: Sue Siddall Included in HSBC’s 100 Thoughts

2010-05-07T20:15:10-08:00

Sue Siddall, managing director of IDEO’s London office, is on the cover of HSBC’s 100 Thoughts, a newspaper supplement distributed throughout the UK in The Sunday Times and The Sunday Telegraph. 100 Thoughts is a collection of the freshest business ideas from around the world.

In her contribution, Sue challenges businesses to ask, What are we giving consumers beyond the product or service we are selling? What is our higher purpose?

Download the complete set of 100 Thoughts at HSBC.

Articles: IDEO’s Sally Madsen Discusses The Ripple Effect Project with Korea DESIGN Magazine

2010-05-06T16:29:34-08:00

Sally Madsen takes a look at IDEO's social innovation work through the lens of the HCD Toolkit and the Ripple Effect project on the cover of the May issue.

Articles: The Development of Design Sensibilities

2010-04-26T16:02:46-08:00

In this article, Jane Fulton Suri and R. Michael Hendrix write about how organizations can produce the best outcomes by developing — and trusting — peoples’ design sensibilities.

Articles: ‘Survival of the Smartest’: Bayer Contour

2010-04-26T15:56:19-08:00

Lawrence Lloyd writes about Medical Design Excellence Award (MDEA) winners in “Survival of the Smartest.” The IDEO-designed Bayer Diabetes Care’s Contour USB blood glucose monitor is included in the article (scroll down to “Flash Drive, Meet Glucose Monitor”).
See all the winners here.
Read more about the MDEA Awards here.

Articles: IDEO’s Robert Suarez Discusses Human-Centered Design With Mobile Behavior

2010-04-22T17:27:21-08:00

In an interview with Mobile Behavior titled "Perspective: IDEO's Robert Suarez on Mobile and Human-Centered Design," Robert Suarez discusses trends in mobile technology and changes in user behavior.

Articles: Tim Brown at the Global Philanthropy Forum Conference

2010-04-20T15:51:37-08:00

April 19-21, 2010
IDEO’s Tim Brown spoke yesterday at the Global Philanthropy Forum Conference on the “Levers of Change” panel. His talk, “Design Thinking: Leveraging Ideas” is available to view here.

Articles: CNN Talks with Stacey Chang About IDEO’s Work with Air New Zealand

2010-04-15T15:37:53-08:00

In the news feature “Stretch Out In Economy Class,” CNN Business Traveller talks with IDEO’s Stacey Chang and executives from Air New Zealand about the recent project to redesign the long-haul travel experience.
Watch the video here.
Learn more about IDEO’s collaboration with Air new Zealand here.

Articles: PATTERNS Receives Two Webby Award Honors

2010-04-13T17:14:38-08:00

IDEO’s PATTERNS site was named a Webby Award Honoree for Best Copy/Writing. Other honorees include Vanity Fair, NPR’s The Two-Way and BBC World Service.

The Bold Italic is also an official Webby Honoree for Best Magazine. Other honorees in this category include GQ, The New York Times’ T, and Mother Jones.

Articles: Arna Ionescu on Your Health in 2020

2010-04-08T21:47:26-08:00

In Your Health in 2020, IDEO’s Arna Ionescu explores the future of connected health care. She shows how new technologies seeded in the health industry will lead to significant improvements in patient care and overall health, and she demonstrates the power of integrated health systems in transforming the way we view wellness. Click to read the full story on Forbes.com.

Articles: Boston.com Inteviews Eileen Fisher About Her Revived Brand, A Collaboration with IDEO

2010-04-07T20:14:56-08:00

In "A Classic Gets an Update," Christine Liu interviews clothing designer Eileen Fisher about her company and its recent partnership with IDEO. According to Liu, the brand has "repositioned itself with a more modern direction, a restyling that gave the collection a much-needed breath of intergenerational appeal."
Learn more about IDEO's work with EILEEN FISHER here.

Articles: David Kelley at Stanford’s Innovation Masters Series

2010-04-06T15:49:59-08:00

June 16-18, 2010
IDEO founder David Kelley will be speaking about design thinking at Stanford’s Innovation Masters Series titled "Gaining a Competitive Advantage in an Uncertain Economy."
For more information, click here.

Articles: Paul Bennett Discusses The Eight New Rules of Customer Services

2010-04-01T19:38:47-08:00

Paul Bennett's interview with Australia's Smart Company magazine titled "The Eight New Rules of Customer Services" discusses the importance of listening to consumers to create simple, meaningful service experiences. Read the article here.

Articles: Paul Bennett on Australia’s ABC Lateline Business

2010-03-31T15:43:30-08:00

Following his visit the L’Oréal Melbourne Fashion Festival where he spoke on “Thoughtless Communications” and “The Future Consumer”, IDEO's Paul Bennett appeared on ABC Lateline Business. He discussed how the fashion industry might re-consider the meaning of luxury, stating “I don’t think the luxury business is about selling products, I think the luxury business is about delivering service.”
Paul was also interviewed by ABC Radio National host Alan Saunders on the meaning of “Small is the new big.”

Articles: IDEO’s Tim Brown on How Design Can Change Behavior

2010-03-29T22:44:45-08:00

Reporter Reena Jana talks with Tim Brown about approaches that businesses can use to influence behaviors on a micro level to gain benefits on a macro one. The gist: If design for behavior change can set a new course for society, why couldn't it be good for business? Read the fully story on Harvard Business Review online.

Articles: The Participation Economy

2010-03-15T17:00:20-08:00

The Economist is presenting a series of online articles about design thinking in the lead-up to the magazine’s “Ideas Economy: Innovation” event in Berkeley, California. IDEO’s Tim Brown and David Fetherstonhaugh write on the power of collective contribution. Click for the full article.

Articles: IDEO Speakers at South By Southwest

2010-03-04T21:56:10-08:00

SXSW offers the unique convergence of original music, independent films, and emerging technologies. IDEO joins in with Ben Fullerton a panelist on “Design for the Dark Side” and Jennifer Leonard a panelist on “Design Fiction: Props, Prototypes, Predicaments Communicating New Ideas.”

Articles: Paul Bennett Presents at The Economist’s ‘Big Rethink: Redesigning Business’ Summit

2010-03-03T18:15:52-08:00

March 11-12, 2010

The Economist is hosting a conference to explore how today’s challenges reflect customers’ fast-changing needs. At the event, IDEO’s Paul Bennett joins the discussion about how businesses need to start thinking of new ways to compete. Click to the Economist's website for more information about the conference.

Articles: IDEO Hosts Event on Behavior Change: Change+

2010-02-18T23:06:25-08:00

January 21, 2010
Behavior change is more than a trend; it’s a sign of the times. Behavioral economists have joined the ranks of full-time staff at the White House, books covering the topic rank high on the New York Times best-seller list, and increasingly, businesses are asking IDEO to tackle behavior change issues, whether they are about weight loss, smoking cessation, home energy monitors, engaged banking and more.
In the spirit of experimentation, IDEO San Francisco opened its doors recently for a social event called Change+. The goal was to assemble a diverse crowd, share provocations and stimulate dialogue.
Read the several IDEO PATTERNS on behavior change here.

Articles: IDEO Makes Fast Company’s Most Innovative Companies List

2010-02-18T19:13:13-08:00

IDEO has been named one of Fast Company's 50 Most Innovative Companies of 2010.
View the full list here.

Articles: IDEO Method Card iPhone Application

2010-02-17T15:51:55-08:00

Keep people at the center of your work. Ask them how to help, see what they do, and learn from the facts you gather. IDEO has become a leader in design and innovation by keeping people at the center of the design process. These cards show some of the methods we use to inspire great design. Each card describes one method and includes a brief story about how and when to use it. This app isn’t a “how to” guide. It’s a design tool meant to help you explore new approaches and develop your own. Use the deck of 51 cards to take a new view and inspire creativity. The Method Card app is released as a free download with 8 cards for you to experience on your iPhone or iTouch. You can purchase the full deck of 51 cards for $4.99 within the application, eliminating the step of having to leave the app to upgrade your experience.

Articles: PNC Virtual Wallet Named Edison Finalist for ‘Best New Product’

2010-02-16T18:38:46-08:00

Virtual Wallet, an IDEO project with PNC Financial Services Group, has been chosen as a 2010 Edison Best New Products Award finalist. The awards celebrate the persistence and excellence personified by Thomas Alva Edison and work to increase America’s drive in the realm of innovation, creativity and ingenuity throughout the global economy.

Watch a live announcement about the awards on Discovery.com. (The dial-in question number is (240) 662-1815.)

Articles: Tim Brown Interviewed by the Huffington Post

2010-02-12T21:16:31-08:00

Reporter Jonathan Daniel Harris interviewed IDEO’s Tim Brown at the World Economic Forum’s annual meeting in Davos, Switzerland. In the article, he explains that object design has a place beside public policy and corporate social responsibility. In fact, design thinking, he says, may be necessary to enact any real change from the policy side. Click to the Huffington Post for the full article.

Articles: IDEO Announces the Living Climate Change Video Challenge

2010-02-10T21:55:45-08:00

Presented by IDEO and hosted by DESIGN 21: Social Design Network, the Living Climate Change Video Challenge aims to extend the conversation about how daily life is shaped by climate change to a wide global audience. People of all ages are invited to create their own 2-minute videos, which will be evaluated by a panel of expert judges drawn from education, technology, media, and government.

For details, including prize information, visit Living Climate Change.

Articles: Paul Bennett Discusses Collaboration in The Independent

2010-02-09T16:27:29-08:00

In an online article for the publication's business section, IDEO’s Paul Bennett writes, “Look to collaborate with those who can do what you can’t.” Click here for the full article. By Paul Bennett

Articles: Design Thinker

2010-02-08T23:51:44-08:00

Design Thinker is a simulation game created ExperiencePoint in collaboration with IDEO that provides a meaningful experience with design thinking. Users compete to solve a realistic and complex challenge using design thinking, while engaging with the terms, techniques and thought patterns of successful innovators. Built for designers and non-designers alike, Design Thinker creates an energizing, practical and relevant learning experience that supports tangible business objectives using leading edge technology. The game can be easily integrated into leadership and management development programs, and its innovation content is readily linked to other key business learning modules and applied to action-learning projects.

To learn more about Design Thinker, visit experiencepoint.com/sims/DesignThinker

Articles: Follow a IDEO’s New York Social Media Week Event Via a Live Feed

2010-02-02T21:02:05-08:00

February 2, 2010
This IDEO event explores the human side of social media. It's an experiment itself, in that it uses face-to-face interactions and connections to inform the way we think about and create social media tools. See what kind of provocative ideas and dialogue emerge from the experience. Watch the live stream.

Articles: Tim Brown Joins the Sustainability Debate at Davos

2010-02-02T17:32:17-08:00

Columnist and panel moderator Alice Rawsthorn asks, What exactly is sustainable design? What constitutes success? And failure? On what criteria? These issues were debated at the World Economic Forum’s annual meeting in Davos, Switzerland. The panel, “Design for Sustainability,” included William McDonough, the American architect who co-authored the book, “Cradle to Cradle”; Cameron Sinclair, co-founder of Architecture for Humanity; and IDEO's Tim Brown. Click here for the full story.

Articles: How Holistic Design Can Help Business

2010-02-02T01:01:42-08:00

In an online article for BusinessWeek, Diego Rodriguez explains that good business outcomes treat design as a holistic process that pulls in savvy marketing and research, as well as smart ideas. For him, it's why design matters. Click here for the full article.

Articles: Open Invitation to PCBC’s Vine Salon at IDEO

2010-01-29T20:59:22-08:00

March 2, 2010, 10am - 5pm

Your invited to join the Vine Salon, “User-Based Design Solutions to Meet the Challenges of Community” — a day of hands-on workshops and collaborative design thinking exercises, followed by a wine and hors d’oeuvres reception. The event, hosted by PCBC, will take place at IDEO's Palo Alto office.
For more information about the event or to buy tickets to the event, click here.
Download the program agenda here.

Articles: Global Tap on Design Observer

2010-01-29T20:42:01-08:00

Design Observer’s Ernerst Beck highlights GlobalTap, a way to bring water to haves and have-nots alike with one simple system. Click here to read the full article.

Articles: Sandy Speicher in ‘Back to the Future’

2010-01-27T19:00:53-08:00

Sandy Speicher is included in the Metropolis article, “Back to the Future.” In the story, Sandy explains, "When you're looking at new models of education, the first question is: How much do you want to stick to the paradigm, and how much do you want to break it?” To learn more, read the full article.

Articles: Forbes’ Saj-nicole Joni Interviews Tim Brown About Design Thinking

2010-01-20T18:32:15-08:00

Forbes columnist Saj-nicole Joni interviews Tim Brown about why the world needs more design thinking. Read the full article.

Articles: Embracing the Physical/Digital Divide: Projects and Inspiration from IDEO Chicago

2010-01-14T18:01:42-08:00

Last night, IDEO Chicago hosted an IxDA networking / knowledge-sharing event in its brand-new Chicago studio titled “Embracing the Physical/Digital Divide: Projects and Inspiration from IDEO Chicago.” The event allowed IDEO designers to showcase cutting-edge interaction design and (re)introduce themselves to the city’s creative community.
Learn more about IxDA Chicago here.
Check out pictures of the event on IDEO's Facebook page.

Articles: IDEO Introduces Designs On– Food

2010-01-14T17:35:15-08:00

Food is a complex topic — it touches on the essence of our being and our culture, all while transforming our lives in fundamental ways. Designs On– approaches food with the eyes of someone ready to enjoy a succulent meal. The results are fresh and provocative. The designers were willing to go off the beaten path, to question their personal assumptions and to move beyond the realm of expected possibilities. Designs On– Food is the third in a series of concepts, following the the topics of global warming and time.

View the Designs On– website at www.designs-on.com.

Articles: The Design Council in the United Kingdom Selects a New Design Officer

2010-01-14T17:14:27-08:00

Mat Hunter, a former partner at IDEO, has been appointed as the new chief design officer for the Design Council in the United Kingdom.
Read the article in Design Week here.

Articles: ‘Decisions by Design: Stop Deciding, Start Designing’

2010-01-13T00:07:39-08:00

IDEO's Colin Raney and Ryan Jacoby wrote, “Decisions by Design: Stop Deciding, Start Designing,” in the Winter 2010 issue of Rotman, the magazine for the Rotman School of Management at the University of Toronto.

Articles: Bill Moggridge Appointed Director of the Cooper-Hewitt National Design Museum

2010-01-06T15:40:44-08:00

Bill Moggridge has the incredible honor of leading the Cooper-Hewitt National Design Museum in New York as the museum's newest director. He replaces Acting Director Caroline Baumann, who stepped in after the departure of Paul Warwick Thompson last summer.

Last year, Moggridge was given the Cooper Hewitt's Lifetime Achievement award, presented by First Lady Michelle Obama. Read about the award here.

Articles: Paul Bennett Says the Biggest Idea Might be Learning to Think Small

2010-01-06T15:07:51-08:00

Paul Bennett’s article in London's Financial Times, “The Biggest Idea Might be Learning to Think Small,” highlights his recent trip to Bangladesh, where he met Nobel Peace Prize recipient Muhammad Yunus. While in India, Paul learned from the Grameen organization, its micro-financing banking system, and its collaboration with global French food group, Danone.
Read the article here or find it in the Business Life section of the Financial Times’s print version.

Articles: IDEO’s Dario Buzzini Discusses Interaction Design in Ottagono

2010-01-01T17:21:02-08:00

Italian magazine Ottagono interviews IDEO's Dario Buzzini on interaction design in "Il Progetto Dell'Interazione."

Articles: Brazilian Magazine Época Negócios Interviews Tom Kelley About Design Thinking

2009-12-30T19:13:24-08:00

Epoca Negocios interviews Tom Kelley about design thinking as a movement set to redefine the landscape of the business world.

Articles: Phil McKnney Interviews Ford and IDEO About the Co-Innovation of Ford Fusion

2009-12-22T18:19:35-08:00

Phil McKinney moderates a podcast interview with Dave Watson from Ford and Steve Bishop from IDEO. They discuss their co-innovation project on the Ford Fusion — a collaboration resulting in the development of the next generation instrument experience. This interview addresses the challenges in creating breakthrough innovations inside large corporations, co-innovation approaches and benefits, human-centered design approaches, the value of prototyping, and keys to staying focused.
Listen to the podcast here.
Read more about the interview here.
Learn more about IDEO's work with Ford here.

Articles: Change By Design on Fast Company’s Best Business Books of 2009 List

2009-12-18T17:39:52-08:00

Tim Brown's Change By Design made Fast Company's list, "The Best Business Books of 2009."
Read the magazine's review of the book here. Learn more about the full list here.

Articles: Change By Design Tops BusinessWeek List of Best Design and Innovation Books

2009-12-18T00:38:49-08:00

Tim Brown's Change By Design tops BusinessWeek's "Best Innovation and Design Books of 2009" list. I Miss My Pencil by IDEO's Martin Bone and Kara Johnson is also recognized.

Read about the list here.

Articles: HCD Toolkit Highlighted on Boing Boing

2009-12-14T17:51:43-08:00

Boing Boing’s Cory Doctorow highlights IDEO's Human-Centered Design Toolkit and its option for a free download. People across the Web have downloaded more than 23,000 copies of the toolkit.

Articles: ‘Inspired Design is Essential — and All Too Rare’

2009-12-02T13:19:08-08:00

In the Wall Street Journal, Gary Hamel writes about the power and importance of design, highlighting Tim Brown's take on design thinking. As Gary puts it, “Tim’s argument: design should be viewed instead as a fundamental business discipline that can produce insanely loyal customers and fat, chunky margins (and also help us solve global-scale challenges like pollution and poverty).” For the full article, click here. For information about Tim’s book on design thinking, Change by Design, click here.

Articles: IDEO Reimagines the Lowly Thermostat

2009-12-01T13:21:34-08:00

Reporter Tim McKeough highlights the ideas of design director Martin Bone and IDEO materials expert Kara Johnson. "We were trying to study things that get overlooked," explained Martin, noting that he's dismayed by uninspired "everyday things like thermostats, switches, and plugs." Kara Johnson adds that the redesigned thermostat is largely about making our interaction with such objects more human. The pair recently published the product, along with 11 other experiments, in I Miss My Pencil. For the full story, click here.

Articles: Tom Kelley Interviewed in El País and El Correo

2009-11-24T12:28:06-08:00

IDEO's Tom Kelley recently spoke at Bilbao’s Global Business Conference in Spain and was interviewed by two major Spanish publication, El País and El Correo. El País is the most widely circulated newspaper in Spain.
“Nunca hay que malgastar una buena crisis,” El Correo (Read the full article in Spanish here.) “Con China sólo se puede competir con algo novedoso,” El País (Read the full article in Spanish here.)

Articles: Tim Brown and Jocelyn Wyatt in the Stanford Social Innovation Review

2009-11-23T17:04:27-08:00

By Tim Brown and Jocelyn Wyatt
Designers have traditionally focused on enhancing the look and functionality of products. Recently, they have begun using design tools to tackle more complex problems, such as finding ways to provide low-cost healthcare throughout the world. Businesses were first to embrace this new approach—called design thinking—now nonprofits are beginning to adopt it too. Read Tim and Jocelyn’s article here.
Download the PDF here.

Articles: IDEO’s John Rehm at the Design Thinking Symposium

2009-11-16T08:53:00-08:00

November 17-18, 2009

IDEO's John Rehm will speak at the Design Thinking Symposium in Singapore, part of the Singapore Design Festival. His talk, “Design Thinking to Transform Your Organization,” will take place on November 18.

Articles: IDEO Wins Sustainable Suite Design Competition

2009-11-10T23:05:46-08:00

The USGBC, American Society of Interior Designers (ASID), and The Network of the Hospitality Industry (NEWH) together announced the winner of the first ever Sustainable Suite Design Competition. The competition showcased the best hospitality design strategies that boast environmental responsibility while enhancing the guest experience. Out of 65 professional design entries, IDEO and WATG took the top prize for their suite, Haptik. For more information, click here.

Articles: IDEO’s Intranet, The Tube, Wins Intranet Innovation Award

2009-11-08T00:14:29-08:00

IDEO’s intranet, The Tube, has been honored with an Intranet Innovation Award. The IIAs are global awards that celebrate new ideas and innovative approaches to the enhancement and delivery of intranets. The goal is to find these ideas (whether large or small), and to share them with the wider community. Gold Awards are given across four different categories, each focusing on a specific aspect of intranets. Platinum Award winners are then chosen to recognize the most extraordinary entries for the year. To read more about the awards, click here.

Articles: Bill Moggridge at User Friendly 2009

2009-11-06T16:18:23-08:00

November 14, 2009

IDEO's Bill Moggridge will present his book and his experience in interaction design at User Friendly 2009 in Shanghai, China.

Articles: IDEO Reinvents British Manners for WIRED UK

2009-11-04T23:37:47-08:00

In the December issue of WIRED UK, Ben Hammersley writes about how IDEO approaches design thinking as a practical way to solve problems. Read the full article here. To read what editor-in-chief David Rowan said about IDEO, click here.

Download the PDF here.

Articles: IDEO Presents ‘The Future Present’ at Tokyo Design Week

2009-11-03T19:55:30-08:00

October 30 – November 3, 2009

IDEO’s "The Future Present" exhibition is at Midtown in Tokyo this week. The effort is part of Tokyo Design Week.

“The Future Present” is a participatory space that invites visitors into IDEO’s design process, displaying experimentation, collaboration, evolution, and actionability.

Articles: Gentry Underwood Writes About Social Software

2009-11-03T16:13:07-08:00

In “Social Software: The Other ‘Design for Social Impact,’” Gentry Underwood discusses the use of social software tools, from wikis to Facebook, in the corporate environment. Read the article on Core77 here.

Articles: IDEO Wins Four Spark Awards

2009-10-30T13:13:11-08:00

IDEO received a top Spark Award for PNC Bank’s Virtual Wallet, two Gold awards for Bedsider for The National Campaign to Prevent Teen and Unplanned Pregnancy and Nurse Knowledge Exchange for Kaiser Permanente, and a Bronze award for IDEO’s Tube.

Spark is a competition created to support “multidisciplinary, multicultural, global, and aspirational design for all.” Read more about the award entries here.

Articles: Tim Brown Speaks at TEDMED 2009

2009-10-27T18:24:08-08:00

October 27-30, 2009

TEDMED celebrates conversations that tackle the big issues of health, from personal and public health care to devices, Hollywood, and hospitals. At the event, IDEO’s Tim Brown will ask, “What happens with a design thinking approach to health care?”

Tim’s talk is Wednesday morning. To see the full schedule, click here.

Articles: IDEO’s Sue Siddall Speaks at Design Week

2009-10-26T15:15:29-08:00

IDEO’s Sue Siddall will speak at Barcelona Design Week with Michael Thomson, founder of Design Connect and former president of the Bureau of European Design Associations. The event is running alongside two European Commission-funded initiatives, the Innovation Festival Barcelona and European Year of Creativity and Innovation 2009.

Activities at the BCN Design Week will include a session on designing mobile telephone experiences, a conference on design thinking, and a design management awards ceremony.

Articles: Tim Brown Talks to The New York Times About Asking Questions

2009-10-26T13:39:31-08:00

In the Corner Office column of The New York Times, Adam Bryant interviews Tim Brown about leadership and lessons learned. Click here for the full article in The Times.

Articles: Fred Dust at Aspen In New York: Capitalism and the Future

2009-10-26T13:37:23-08:00

November 3-4, 2009

IDEO's Fred Dust will serve on a Panel at Aspen In New York: Capitalism and the Future, sponsored by the The Aspen Institute Business and Society Program.

Articles: Tim Brown Writes About the Making of a Design Thinker

2009-10-21T17:51:47-08:00

On Metropolis, Tim Brown writes about how he came to design. “It took years before this industrial designer realized that the true power of his craft transcended the physical object,” he explains. Read more about the making of a design thinker here .

Articles: Design Observer’s Debbie Millman Talks with Tim Brown

2009-10-21T17:39:38-08:00

Tim Brown is interviewed on Design Observer’s “Design Matters with Debbie Millman,” where he reviews his career at IDEO, explores the impact of design processes (drawing and storytelling), as well as discussing his new book, Change By Design. Listen to the interview here.

Articles: IDEO Makes the GOOD 100

2009-10-19T21:47:16-08:00

GOOD magazine included “IDEO Social Impact” on its list of the GOOD 100. Others included on the list are Hillary Clinton, Electric Cars, Harlem Children’s Zone, and TEDx. Read the article here.