Jaminator for Yamaha

Toy guitar synthesizer

Originally designed for Worlds of Wonder as a musical instrument for nonmusicians, the Jaminator is now produced and sold by Yamaha. The product incorporates a keyboard, drum pads, and a unique guitar simulator interface, so players can jam along with preprogrammed cartridges or on their own—and never be out of tune!

Its sleek design invites the first-time user to pick it up and play and the simple interface can be learned in just a few minutes. The cartridges contain songs by today’s top artists, so in seconds you can be rocking out with the Rolling Stones, Van Halen, and U2.

(IDEO created this product for the toy company Worlds of Wonder.)

Project date: 1992