Organizational Transformation for Productos Cementeros Mexicanos

Productos Cementeros Mexicanos | Organizational Transformation for Productos Cementeros Mexicanos

Transformation Design

There’s an old saying that every organization is optimized to achieve the results it currently gets. The implication is that, in order to get new and better results, an organization must respond differently by taking on novel means of evaluating problems, spotting opportunities, and working together to create a desirable future.

At IDEO, we apply our human-centered design approach to almost any type of challenge, including the design of organizations themselves. It’s a simple idea that produces widely varied and complex results. Often, it means beginning by envisioning new, relevant solutions for untapped opportunities, and then building capabilities and designing system structures to bring those envisioned solutions to life. The key is to make things tangible—to design spaces, tools, processes, strategies or programs that prompt behavioral and cultural changes.

Resources, Partners, Favorites

The Spider and the Starfish, by Ori Brafman and Rod A. Beckstrom

MIT's Peter Senge discusses organizational learning in Fast Company's article, "Learning for a Change."

RED PAPER 02: Transformation Design is the definitive white paper on transformation design.

Idealized Design: How to dissolve tomorrow’s crisis... Today, by Russell L. Ackoff.

Gary Hamel, business strategist and author of The Future of Management.

Changing Minds is a compendium of different ways to get people to change beliefs and behaviors.

Points of View

Managing Change, by DesignManaging Change, by Design
Rotman Magazine

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