Allen Edmonds | Brand Experience for Allen Edmonds

Marriott

Marriott TownePlace Suites

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Bank of America

“Keep the Change” account service for Bank of America

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Warnaco

Retail Experience Redesign

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Prada

Staff Devices & Dressing Rooms

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Publications & Events

"The Generation Y Hotel," TIME Magazine. "According to Marriott, the new lobby has been so successful, the Fair Oaks hotel owner has seen his first-quarter revenue per available room, a standard industry-profitability measurement, rise 12% over last year's."
"Customer Service Champs," BusinessWeek Online, features Ritz-Carlton Scenography.

"Dressing Rooms of the Future," Forbes, includes IDEO's tech-savvy dressing rooms for the Prada Epicenter store in New York City.

"Marriott perks up Courtyard with edgier, more social style," USA Today, looks at IDEO's work with the business hotel brand.

Retail & Hospitality

Shopping is not buying; Hotels are not sleeping; Restaurants are not eating. The destination is actually the journey.

IDEO Retail & Hospitality enables the design of spaces that showcase a brand, serve customers effectively, and meet business objectives that go beyond the competitive landscape. To create fulfilling, emotional, and memorable experiences, we employ user-centered design and rapid prototyping. We build our ideas in full scale to better realize the user experience and encourage efficient adoption of design concepts for our clients.

Now, more than ever, consumers have higher expectations, requiring retail and hospitality spaces to be both sophisticated and personal. We focus on unifying disparate factors into one singular experience, giving rise to engaging spaces, services, and communications that bring brands to life beyond the immediate experience.

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We are a global design consultancy. We create impact through design.

Marriott

Bank of America

Warnaco

Prada