The Latest

IDEO received a top Spark Award for PNC Bank’s Virtual Wallet, two Gold awards for Bedsider for The National Campaign to Prevent Teen and Unplanned Pregnancy and Nurse Knowledge Exchange for Kaiser Permanente, and a Bronze award for IDEO’s Tube.

Spark is a competition created to support “multidisciplinary, multicultural, global, and aspirational design for all.” Read more about the award entries here.

October 27-30, 2009

TEDMED celebrates conversations that tackle the big issues of health, from personal and public health care to devices, Hollywood, and hospitals. At the event, IDEO’s Tim Brown will ask, “What happens with a design thinking approach to health care?”

Tim’s talk is Wednesday morning. To see the full schedule, click here.

IDEO’s Sue Siddall will speak at Barcelona Design Week with Michael Thomson, founder of Design Connect and former president of the Bureau of European Design Associations. The event is running alongside two European Commission-funded initiatives, the Innovation Festival Barcelona and European Year of Creativity and Innovation 2009.

Activities at the BCN Design Week will include a session on designing mobile telephone experiences, a conference on design thinking, and a design management awards ceremony.

In the Corner Office column of The New York Times, Adam Bryant interviews Tim Brown about leadership and lessons learned. Click here for the full article in The Times.

November 3-4, 2009

IDEO's Fred Dust will serve on a Panel at Aspen In New York: Capitalism and the Future, sponsored by the The Aspen Institute Business and Society Program.

On Metropolis, Tim Brown writes about how he came to design. “It took years before this industrial designer realized that the true power of his craft transcended the physical object,” he explains. Read more about the making of a design thinker here .

Tim Brown is interviewed on Design Observer’s “Design Matters with Debbie Millman,” where he reviews his career at IDEO, explores the impact of design processes (drawing and storytelling), as well as discussing his new book, Change By Design. Listen to the interview here.

GOOD magazine included “IDEO Social Impact” on its list of the GOOD 100. Others included on the list are Hillary Clinton, Electric Cars, Harlem Children’s Zone, and TEDx. Read the article here.

IDEO’s Connected Health team and the Center for Information Therapy joined forces to identify novel ways to bring information therapy to patients at safety-net organizations. The California Healthcare Foundation funded the effort, which included a workshop where IDEO provided design process expertise, the center provided content expertise, and a variety of physicians from primary-care safety-net clinics provided field expertise. A workshop deliverable, posted on the Center for Information Therapy’s website, summarizes the workshop’s outcomes.

The Khaleej Times reported on Paul Bennett’s Dubai talk, highlighting his IDEO Facebook question, What is your dream for Dubai? Read the full story here. Join the next IDEO Facebook conversation here.

FORA.tv is featuring IDEO’s Know-How Talks online. The first of the batch is Scott Dadich talking about designing Wired magazine and developing a creative culture. IDEO’s Neil Stevenson and Sandy Speicher introduce the talk. Watch the video here.

For a list of all IDEO Know-How Talks, click here.

Renee Montagne interviews Tim Brown about his book Change By Design. Tim explains how IDEO uses design techniques and strategies to solve problems for clients in the health-care industry, including the Centers for Disease Control and Prevention and Kaiser Permanente. Listen to the interview here.

The New York Times shows off Eileen Fisher's shifting silhouette. IDEO worked with Eileen Fisher’s namesake company to help it show people its clothes in a different light. IDEO embarked on comprehensive research, watching younger Fisher employees put together outfits, visiting customers’ homes to study their wardrobes and even accompanying some on shopping trips. Read the full article here.

Reporter David A. Price highlights Tim Brown’s Change By Design in The Wall Street Journal. Read the full article here.

October 16, 2009

David Kelley will speak on innovations in education at the Nueva Gifted Learning Conference, held at the Nueva School in Hillsborough, California.

October 10, 2009

IDEO’s Paul Bennett will speak at TEDx Dubai, asking, “What is YOUR dream for Dubai?” For a preview of Paul at TEDx Dubai, listen to his interview on Dubai’s “Nightline with James Piecowye.”

Watch a video of the talk here.

IDEO’s Paul Bennett was interviewed on Dubai’s “Nightline with James Piecowye,” one of the UAE’s top talk radio shows. The interview anticipates Paul’s presentation at TEDx Dubai on Tuesday, October 10, 2009.

Listen to the podcast here.

IDEO’s Axel Unger is featured in the article “Design Moves Into the Spotlight,” published in Pharma Marketing Journal. Axel discusses the important role design can play in the healthcare industry.

Download the article in English here
Laden sie hier den vollständigen Artikel herunter

Axel Unger von IDEO im Interview mit dem Pharma Marketing Journal. In dem Artikel “Design rückt in den Mittelpunkt” beschreibt er die Schlüsselrolle von Design im Bereich Healthcare.

Laden sie hier den vollständigen Artikel herunter
Download the article in English here

Reporter George Beane at Metropolis highlights Tim Brown and his book Change by Design, after attending a talk at the New School’s David Schwartz Fashion Education Center in New York. Read the full story here.