The Latest News
Different by Design
TIME
IDEO is one of the design firms featured in “Different by Design.”
Read the article here.
Fortune Brainstorm: TECH
Half Moon Bay, CA
July 21 - 23, Diego Rodriguez will participate in the events / Posted: July 24, 2008
FlashForward 2008 Conference
San Francisco, CA
IDEO’s Danny Stillion will present “Build to Think: Design Thinking and The Value of Prototyping” at the FlashForward 2008 Conference.
Dressing Rooms of the Future
Forbes
This story includes a quote from Fred Dust and a brief look at IDEO’s work for Prada.
Read the article here.
2008 IDEA Design Awards
BusinessWeek
The Best Global Design of 2008: The IDEA Design Awards
Read the article here.
Digging Deeper 2008: Building Blocks for Sustainable Design conference
San Francisco, CA
July 22, IDEO’s Ted Howes will moderate the “Digging Deeper 2008: Building Blocks for Sustainable Design” conference, presented by IDSA-SF.
Informing Our Intuition: Design Research for Radical Innovation
Rotman Magazine
Radical innovation requires both evidence and intuition: evidence to become informed, and intuition to inspire us in imagining and creating new and better possibilities.
THE TERM ‘RESEARCH’ shows up in the context of design and innovation in multiple guises, not all of them positive. For some people it connotes ‘data collection’ – looking to the past and present but not to the future; for others it’s simply a required step before coming up with ideas; for yet others it’s a filter that rejects promising ideas before they’ve had a chance to evolve.
From Small Ideas to Radical Service Innovation
DMI
“Mark Jones and Fran Samalionis probe challenges and pitfalls in the process and outline five steps that leverage positive results.”
ifest 2008
Barcelona, Spain
Tom Kelley and others from IDEO will participate in ifest ‘08 in Barcelona on July 10.
Are We Green Yet?
CREATIVITY
Valerie Casey, Bruce Mau et al. weigh in on the design community’s move towards sustainable frameworks in “Are We Green Yet?”
Read the article here.
Where Do We Start Being Green?
Harvard Business Review
Steve Bishop’s latest blog post on Green Business.
Read the article here.