Valerie Casey talks to GOOD Magazine about The Designers Accord.

Read the article here.

IDEO Eyes Open guide books are featured in “Travel Guide Books Get a Redesign.”

Read the article here.

Tim Brown’s recent “Design Thinking” article for Harvard Business Review gets blogged about on Nussbaum On Design.

Read the article here.

In 2008, IDEO topped the list of IDSA award winners, with seven IDEA awards. Winning designs ranged from sports equipment to packaging to industrial design. Read the article here.

Read “Five Years of IDEA Winners: IDEO Tops the List of Award-Winning Design Firms” here.

IDEA Gold:

Coasting Components and Bicycles from Shimano, Trek, Giant, and Raleigh in the Transportation category

IDEA Silver:

HP Consumer Inkjet Design Language (Kiss 1) in the Design Strategy category

Bloomberg Terminal concept in the Computer Equipment category

RIDGID WTS2000L Wet Tile/Stone Saw in the Commercial & Industrial category

Amore Pacific IOPE Renewing Skin Filler in the Packaging & Graphics category

IDEA Bronze:

My Passport for Western Digital in the Computer Equipment category

Airflow Tennis Racquet for HEAD in the Leisure & Recreation category

The IDEO-designed Yello Sparzähler electricity meter is featured in Spiegel Spezial.
Read the article here.

By Jocelyn Wyatt

Jocelyn Wyatt blogs about IDEO’s work with the Rockefeller Foundation on acumenfund.org.

Read the article here.

IDEO’s i2i Chair for Steelcase featured in BusinessWeek.

Read the article here.

In this Global Business podcast from the BBC, Peter Day speaks with Tim Brown and other participants from the 2008 Skoll World Forum on Social Entrepreneurship.

A new Cradle to Cradle-certifiable diaper bag, designed by IDEO, William McDonough, Seventh Generation, et al., is now available, with 100% of profits benefiting Healthy Child Healthy World.

IDEO’s Media:Scape system of tech-enabled workspace furniture won a 2008 NeoCon Gold Award.

By Tim Brown

Thinking like a designer can transform the way you develop products, services, processes—and even strategy.

Thomas Edison created the electric lightbulb and then wrapped an entire industry around it. The lightbulb is most often thought of as his signature invention, but Edison understood that the bulb was little more than a parlor trick without a system of electric power generation and transmission to make it truly useful. So he created that, too.

Join Tim Brown’s ongoing discussion at his blog Design Thinking.

Download the PDF.

I.D. Magazine recognized two IDEO designs in the 2008 Annual Design Review.

“Preserve,” a concept by Thomas Brisebras and Jennifer Leonard, received a design distinction, while “Getting Personal with Global Warming” got an honorable mention. Both concepts were part of a series of called Designs On—.

Visit the Designs On— website here.