Friend's email

Your Name

Your Email

Subject

Message CD Player “Without Thought” is a yearly program conducted by the Diamond Design Management Network and IDEO Japan. Designers from many Japanese companies come together for three days to explore a theme, continuing collaboration on their individual projects for weeks afterward in order to eventually create a model of their idea. The goal for the 1999 Without Thought project was to search for an essential design approach, to carefully see what people do and feel in their daily lives, and to find solutions that are simple, but touch shared senses and memories. The name “Without Thought” was chosen to communicate the intuitive and subjective nature of the subtle and multisensory relationships that people have to their environment, and to their experience of everyday things. Designer Naoto Fukasawa’s CD player represents an integration of these values and goals into a simple household object. Its wall-mounted, coverless form reveals the exposed compact disc, and uses a vertically hanging power cord that evokes the design’s simple, almost industrial aesthetic. In 2005, the Museum of Modern Art in New York added the Muji CD Player to their permanent collection. http://www.ideo.com/work/cd-player-for-muji