Financial Services

 

IDEO believes that money matters — exchange defines relationships, access to capital empowers people and commerce, financial behaviors influence all dimensions of personal wellbeing.

Which is why we’ve committed ourselves to working with organizations — financial institutions, technology companies, the public sector, retailers and beyond — who see the human and business opportunities that await those who redefine the products and services that structure financial lives.

Diverse Applications

Our experience in the financial sector is broad and deep. It spans domestic, global and developing world divides. It serves individuals and families, affluent to poor, retiring to just getting started. It focuses on helping small businesses, micro to main street. We’ve made saving easier, credit ‘safer’, advice more approachable, cash-flow more clear, insurance more relevant and much more. From mobile payments to branch redesign, we’re adept at identifying, designing and delivering the elements that will ensure our clients, and their customers, thrive.

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Watching people round up bills inspired “Keep the Change.”


Insights and Inspiration

People

  • Leslie Witt

    Leslie Witt

    Leslie leads IDEO Bay Area’s Financial Services domain, a group deeply committed to re-imagining the products, services, systems and institutions that shape people’s financial lives and behaviors.


  • Tom Hulme

    Tom Hulme

    Tom is a design director at IDEO London, co-founder of OpenIDEO and a managing director of OIEngine — IDEO’s open innovation enterprises.A serial entrepreneur…