At any given time, there are 15 to 20 IDEO teams in the field doing research for projects. We are a naturally curious bunch, and tend to collect quite a few artifacts from our trips. In addition to interesting foods, new turns of phrase, and the occasional non-contagious skin disease, we take photos of interesting things in the places we are.
When we see something remarkable, we capture it to show our fellow IDEOers at home in the studio. Now we are sharing some of our blink-worthy images with you. Enjoy!
Boat or Bus?
Los Angeles, CA
April 1, 2009 09:34 AM
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This clever advertisement on the side of an LA bus makes passersby do a double-take—are these faces in the window rowers or riders?
Follow the Party!
Mountain View, California
July 2, 2008 05:03 PM
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Californians wear their attitudes on their bumpers. This Obama sticker only partially covers the Hillary sticker. Perhaps they’re hoping for a joint ticket?
united kingdom (12)
india (11)
china (8)
korea (8)
london (7)
california (5)
kids (5)
graffiti (4)
art (4)
tokyo (4)
japan (4)
germany (4)
seoul (4)
airport (4)
public transit (4)
vietnam (3)
brazil (3)
sao paulo (2)
pollution (2)
color (2)
HOV Lane Exclusivity
Los Angeles, CA
July 2, 2008 02:49 PM
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The freeways and car culture of LA are legendary, but have resulted in some neat local solutions as well: The high occupancy priority lane is largely protected by a double yellow line, keeping it clog free for long stretches.
Tech for Two
San Francisco, California
June 1, 2008 04:42 PM
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Streetcar riders in San Francisco share a moment together. Electronic devices are often designed for solitary use, but people find their own workarounds.
Meet Your Designer
San Francisco, CA
June 13, 2006 04:45 PM
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Making connections with brands. These name tags make the product personal, putting a real person behind the design.
