At any given time, there are 15 to 20 IDEO teams in the field doing research for projects. We are a naturally curious bunch, and tend to collect quite a few artifacts from our trips. In addition to interesting foods, new turns of phrase, and the occasional non-contagious skin disease, we take photos of interesting things in the places we are.
When we see something remarkable, we capture it to show our fellow IDEOers at home in the studio. Now we are sharing some of our blink-worthy images with you. Enjoy!
Show and Tell
London, England
June 30, 2009 02:50 AM
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This clever pub sign communicates the activities for the week, from poker night to Curry Wednesdays, using clear and simple text and imagery.
Dragon Boat
Shanghai, China
June 23, 2009 04:48 AM
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In Shanghai, there is a holiday to celebrate dragon boat racing. In advance of the festivities, the streets are adorned with colorful decorations.
united kingdom (12)
india (11)
china (8)
korea (8)
london (7)
california (5)
kids (5)
public transit (4)
graffiti (4)
art (4)
tokyo (4)
japan (4)
germany (4)
seoul (4)
airport (4)
vietnam (3)
brazil (3)
sao paulo (2)
pollution (2)
cars (2)
The Cafe Community
Dalston, London, England
June 15, 2009 10:11 AM
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At this east London coffee shop, owners have discovered a brilliant customer loyalty scheme. Patrons get their name on the shop wall with a code for the number of coffees they’ve ordered, making regulars feel like an important part of a special community.
Toy Trucks?
Cambridge, MA
June 8, 2009 02:47 AM
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This photo, taken from the IDEO Boston office window, is an experiment with Photoshop “tilt shift” images. The effect? This real-life scene looks like a picture from the packaging of a children’s toy building kit.
Table Is The New Tray
Seoul, Korea
June 4, 2009 05:02 AM
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A client team took a few IDEO designers out to a local restaurant where they dined on barbecued eel under the trees. At this traditional eatery, waiters deliver an entire table to diners’ platform, with the dishes prearranged on them.
